Taglines are perhaps the most underrated and underused elements of personal and business blogs, yet they serve a huge function.<\/p>\n
The social web has conditioned us to move through content-based sites quickly, and if we reach a site with an unclear thesis we\u2019re likely to click to the next thing.\u00a0 You also can\u2019t count on visitors to read your \u201cabout\u201d page.\u00a0 In a world that increasingly moves at 140 characters or less, having a hook such as a clever tagline can make all the difference.<\/p>\n
Taglines are your brand\u2019s elevator pitch and help people get a quick snapshot of who you are, such as novage tagline<\/a>. It\u2019s your opportunity to be descriptive, catchy, memorable and create a unique brand for your blog<\/a>.\u00a0 They also present a great opportunity for keyword inclusion, but not at the sacrifice of stickiness.\u00a0 Ideally you can combine something catchy and SEO friendly.<\/p>\n To help inspire you the next time you launch a blog \u2013 or any type of web publication \u2013 I pulled together what I think are some of the more creative, clever and effective taglines from around the blogosphere:<\/p>\n 1.\u00a0 How To Change The World<\/a>: A practical blog for impractical people<\/p>\n 2.\u00a0 Successful Blog<\/a>: You\u2019re only a stranger once<\/p>\n 3.\u00a0 Conversation Agent<\/a>: Connecting ideas and people \u2013 how talk can change our lives<\/p>\n 4.\u00a0 Sugarrae<\/a>: Never mess with a woman who can pull rank<\/p>\n 5.\u00a0 Boing Boing<\/a>: A directory of wonderful things<\/p>\n 6.\u00a0 PR Squared<\/a>: It may be the future but you still gotta eat<\/p>\n 7.\u00a0 The Consumerist<\/a>: Shoppers bite back<\/p>\n 8.\u00a0 Zen Habits<\/a>: Simple Productivity<\/p>\n 9.\u00a0 Yoast<\/a>: Tweaking Websites<\/p>\n 10.\u00a0 PR 2.0<\/a>: The future of communication starts here<\/p>\n 11.\u00a0 CopyBlogger<\/a>: Copywriting tips for online marketing success<\/p>\n 12.\u00a0 \/Film<\/a>: Blogging the reel world<\/p>\n 13.\u00a0 Broadcasting Brain<\/a>: Harvesting cognitive surplus for uncanny content<\/p>\n 14.\u00a0 Psyblog<\/a>: Understand your mind<\/p>\n 15.\u00a0 Lifehacker<\/a>: Tips and downloads for getting things done<\/p>\n 16.\u00a0 Think Simple Now<\/a>: Creativity, Clarity, Happiness<\/p>\n 17.\u00a0 Violent Acres: Like you, but with poor impulse control<\/p>\n 18.\u00a0 Bacon Today<\/a>: Daily updates on the world of sweet, sweet bacon<\/p>\n 19.\u00a0 Shoemoney<\/a>: Skills to pay the bills<\/p>\n 20.\u00a0 Techno Theory<\/a>: Technical\u2026Practical\u2026Theoretically Interesting<\/p>\n 21.\u00a0 Publishing 2.0<\/a>: The (r)Evolution of media<\/p>\n 22.\u00a0 Geek Sugar<\/a>: Geek is chic.<\/p>\n 23.\u00a0 Smashing Magazine<\/a>: We smash you with the information that will make your life easier. Really.<\/p>\n 24.\u00a0 A VC<\/a>: Musings of a VC in NYC<\/p>\n 25.\u00a0 Steve Pavlina<\/a>: Personal development for smart people<\/p>\n 26.\u00a0 Simply Fired<\/a>: If you don\u2019t laugh, you\u2019ll cry.<\/p>\n 27.\u00a0 So Good<\/a>: An absurd look at the world of food<\/p>\n 28.\u00a0 Get Rich Slowly<\/a>: Personal finance that makes cents<\/p>\n 29.\u00a0 Personal Branding Blog<\/a>: Navigating YOU to future success<\/p>\n 30.\u00a0 SEO Book<\/a>: Learn. Rank. Dominate.<\/p>\n 31.\u00a0 The Impulsive Buy<\/a>: Putting the \u201cew\u201d in product reviews<\/p>\n 32.\u00a0 PluginID<\/a>: Plugin to your identity<\/p>\n 33.\u00a0 Kottke<\/a>: Home of fine hypertext products<\/p>\n 34.\u00a0 Freakonomics<\/a>: The hidden side of everything (also a book, but a great tagline none-the-less)<\/p>\n 35.\u00a0 Web Worker Daily<\/a>: Rebooting the workforce<\/p>\n 36.\u00a0 Online Marketer Blog<\/a>: If Copyblogger and JaffeJuice had a bad-ass baby<\/p>\n 37.\u00a0 Auto Blog<\/a>: We obsessively cover the auto industry<\/p>\n 38.\u00a0 Advergirl<\/a>: \u2026yeah, I have an opinion about that<\/p>\n 39.\u00a0 TwiTip<\/a>: Twitter tips in 140 characters or more<\/p>\n 40.\u00a0 Duct Tape Marketing:\u00a0 Simple, effective and affordable small business marketing<\/p>\n 41.\u00a0 Apartment Therapy<\/a>: Saving the world, one room at a time<\/p>\n 42.\u00a0 TechCult<\/a>: Technology, Twisted<\/p>\n 43.\u00a0 Illuminated Mind<\/a>: The less boring side of personal development<\/p>\n