{"id":18284,"date":"2025-09-23T15:46:12","date_gmt":"2025-09-23T07:46:12","guid":{"rendered":"https:\/\/glutenfreepleasure.com\/__proxy_domain\/nylon.com.sg\/?p=18284"},"modified":"2025-09-23T15:46:16","modified_gmt":"2025-09-23T07:46:16","slug":"all-that-matters-celebrates-20-years-featuring-panel-discussions-with-more-than-70-global-brands-across-music-sports-and-gaming","status":"publish","type":"post","link":"https:\/\/glutenfreepleasure.com\/__proxy_domain\/nylon.com.sg\/all-that-matters-celebrates-20-years-featuring-panel-discussions-with-more-than-70-global-brands-across-music-sports-and-gaming\/","title":{"rendered":"All That Matters celebrates 20 years featuring panel discussions with more than 70 global brands across music, sports, and gaming"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Asia\u2019s premier business festival for the global entertainment and media industries, All That Matters, returns for its 20th edition this year, as part of a <a href=\"https:\/\/glutenfreepleasure.com\/__proxy_domain\/nylon.com.sg\/music-matters-live-celebrates-its-20th-anniversary-with-more-than-40-artists-from-17-countries-across-four-nights\/\">six-day celebration<\/a> from 29 September to 1 October at Hilton Singapore Orchard.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Since its inception in 2006 as Music Matters in Hong Kong, All That Matters has evolved into a one-of-a-kind platform where industries come together, and the future of pop culture is defined.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/glutenfreepleasure.com\/__proxy_domain\/nylon.com.sg\/wp-content\/uploads\/2025\/09\/oub9jgohaplegfmpjy8t.jpeg\" alt=\"\" class=\"wp-image-18285\" srcset=\"https:\/\/glutenfreepleasure.com\/__proxy_domain\/nylon.com.sg\/wp-content\/uploads\/2025\/09\/oub9jgohaplegfmpjy8t.jpeg 1024w, https:\/\/glutenfreepleasure.com\/__proxy_domain\/nylon.com.sg\/wp-content\/uploads\/2025\/09\/oub9jgohaplegfmpjy8t-300x300.jpeg 300w, https:\/\/glutenfreepleasure.com\/__proxy_domain\/nylon.com.sg\/wp-content\/uploads\/2025\/09\/oub9jgohaplegfmpjy8t-150x150.jpeg 150w, https:\/\/glutenfreepleasure.com\/__proxy_domain\/nylon.com.sg\/wp-content\/uploads\/2025\/09\/oub9jgohaplegfmpjy8t-768x768.jpeg 768w, https:\/\/glutenfreepleasure.com\/__proxy_domain\/nylon.com.sg\/wp-content\/uploads\/2025\/09\/oub9jgohaplegfmpjy8t-600x600.jpeg 600w, https:\/\/glutenfreepleasure.com\/__proxy_domain\/nylon.com.sg\/wp-content\/uploads\/2025\/09\/oub9jgohaplegfmpjy8t-100x100.jpeg 100w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\">Image courtesy of All That Matters.<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">This year, All That Matters is inspired by the theme \u201cBack to the Future\u201d, and pays tribute to the enduring power of human creativity while diving into the transformative impact of AI, fandom, tech and innovation on entertainment.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Returning with more scale, energy and ambition than ever before, this year\u2019s edition sees seven focused tracks namely Music Matters, Sports Matters, Gaming Matters, Marketing Matters, Web3 Matters, Content Matters, and the Music Matters and Sports Matters Academies.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><img decoding=\"async\" width=\"970\" height=\"970\" src=\"https:\/\/glutenfreepleasure.com\/__proxy_domain\/nylon.com.sg\/wp-content\/uploads\/2025\/09\/jr67egtkb0exiqszv7hr.jpeg\" alt=\"\" class=\"wp-image-18286\" srcset=\"https:\/\/glutenfreepleasure.com\/__proxy_domain\/nylon.com.sg\/wp-content\/uploads\/2025\/09\/jr67egtkb0exiqszv7hr.jpeg 970w, https:\/\/glutenfreepleasure.com\/__proxy_domain\/nylon.com.sg\/wp-content\/uploads\/2025\/09\/jr67egtkb0exiqszv7hr-300x300.jpeg 300w, https:\/\/glutenfreepleasure.com\/__proxy_domain\/nylon.com.sg\/wp-content\/uploads\/2025\/09\/jr67egtkb0exiqszv7hr-150x150.jpeg 150w, https:\/\/glutenfreepleasure.com\/__proxy_domain\/nylon.com.sg\/wp-content\/uploads\/2025\/09\/jr67egtkb0exiqszv7hr-768x768.jpeg 768w, https:\/\/glutenfreepleasure.com\/__proxy_domain\/nylon.com.sg\/wp-content\/uploads\/2025\/09\/jr67egtkb0exiqszv7hr-600x600.jpeg 600w, https:\/\/glutenfreepleasure.com\/__proxy_domain\/nylon.com.sg\/wp-content\/uploads\/2025\/09\/jr67egtkb0exiqszv7hr-100x100.jpeg 100w\" sizes=\"(max-width: 970px) 100vw, 970px\" \/><figcaption class=\"wp-element-caption\">Image courtesy of All That Matters.<\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Here\u2019s a closer look at the key tracks of each theme.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Music Matters \u2014 AI, publishing, streaming, artist management, sustainability, touring and Web3<\/li>\n\n\n\n<li>Sports Matters \u2014 OTT, sports tech, women\u2019s sport, live events, fan building, sponsorship<\/li>\n\n\n\n<li>Gaming Matters \u2014 Metaverse, brand safety, live gaming, play-to-earn, player wellbeing<\/li>\n\n\n\n<li>Marketing Matters \u2014 Purpose-driven marketing, sustainability, diversity, brand creativity<\/li>\n\n\n\n<li>Content Matters \u2014 The creator economy, monetisation, branded content, platforms and IP<\/li>\n\n\n\n<li>Web3 Matters \u2014 Blockchain, crypto, DeFi, interoperability, fundraising, future tech<\/li>\n\n\n\n<li>AI \u2014 Fan engagement, content creation, performance tools, industry disruption\u00a0<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><br>The event will see more speakers from more than 70 global brands including Activision Blizzard, AEG, Amazon Music, Avex, F1 Academy, Formula 1, Google, LEGO, Meta, Microsoft, Netflix, Razer, Singapore GP, Sony Music Entertainment, Spotify, TikTok, and Universal Music Group.<\/p>\n\n\n\n<h5 class=\"wp-block-heading\">All That Matters 2025 runs from 29 September to 1 October at Hilton Singapore Orchard. Tickets are available <a href=\"https:\/\/events.bizzabo.com\/atm25\/page\/4797619\/tickets\" target=\"_blank\" rel=\"noreferrer noopener\">here<\/a>. For more information, visit <a href=\"https:\/\/events.bizzabo.com\/atm25\/\" target=\"_blank\" rel=\"noreferrer noopener\">www.allthatmatters.asia<\/a>.<\/h5>\n","protected":false},"excerpt":{"rendered":"<p>Asia\u2019s premier business festival for the global entertainment and media industries, All That Matters, returns for its 20th edition this year, as part of a six-day celebration from 29 September to 1 October at Hilton Singapore Orchard. Since its inception in 2006 as Music Matters in Hong Kong, All That Matters has evolved into a [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":18287,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[7],"tags":[8459,8461,8460],"class_list":["post-18284","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-culture","tag-all-that-matters","tag-business-festival","tag-music-matters"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>All That Matters celebrates 20 years featuring panel discussions with more than 70 global brands across music, sports, and gaming<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/glutenfreepleasure.com\/__proxy_domain\/nylon.com.sg\/all-that-matters-celebrates-20-years-featuring-panel-discussions-with-more-than-70-global-brands-across-music-sports-and-gaming\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"All That Matters celebrates 20 years featuring panel discussions with more than 70 global brands across music, sports, and gaming\" \/>\n<meta property=\"og:description\" content=\"Asia\u2019s premier business festival for the global entertainment and media industries, All That Matters, returns for its 20th edition this year, as part of a six-day celebration from 29 September to 1 October at Hilton Singapore Orchard. 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