School Outreach

Early Childhood Caries (ECC)

According to the American Academy of Pediatric Dentistry1,2, ECC is the “presence of one or more decayed (noncavitated or cavitated lesions), missing (due to caries), or filled tooth surfaces in any primary tooth in a child under the age of six years old.”

TOOTH DECAYRATIO (CHILDREN)

1 in 2 children

in 2024

2 in 5 children

in 2009

In Singapore alone, about 1 in 2 children in S'pore has tooth decay by kindergarten age. This is a 10% increase from a 2009 study, according to an article by The Straits Times.

While ECC remains a common concern for parents, it is a journey that can be prevented with early care. From the first gum wipe to independent brushing, the Pigeon oral care range is co-developed with pediatric dentist to provide parents and their little ones with the right tools at the right stage.

In our commitment to reducing ECC rates, we are expanding our mission to educate children from the very beginning via our school visit outreach program. Join us today, in building a lifetime of healthy oral habits.

School Visit

A typical school visit includes providing dental check for every participating child and educating them on good oral hygiene! Each child also get to bring home a dental kit for continuous practice at the comfort of their home!

Dentist conducting a dental check on a preschooler Educator showing a dental model to preschoolers Preschool dental check video on Instagram Pigeon kids toothbrush in packaging Children participating in a school activity Educator presenting oral health to a preschool class

Want to bring a fun, educational dental check-up day to your school?
Fill up the contact form below and we will get back to you!

Dive deeper into these topics when you speak with us:
  • Risk factors and consequences of early childhood caries
  • Strategies for establishing early dental habits in children
  • Benefits and safety of fluoride toothpaste
  • Recommendations for parents: key practices for promoting paediatric oral health

REFERENCES: 1. American Academy of Pediatric Dentistry. Definition of Early Childhood Caries (ECC). Available at: https://www.aapd.org/assets/1/7/d_ecc.pdf. Revised 2008. Accessed 23 Mar 2024. 2. American Academy of Pediatric Dentistry. Policy on early childhood caries (ECC): Consequences and preventive strategies.The Reference Manual of Pediatric Dentistry. Chicago, Ill.: American Academy of Pediatric Dentistry; 2023:88-91.

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