{"id":12426,"date":"2021-11-11T14:22:47","date_gmt":"2021-11-11T06:22:47","guid":{"rendered":"https:\/\/glutenfreepleasure.com\/__proxy_domain\/unearthedproductions.com.sg\/?page_id=12426"},"modified":"2025-04-02T15:35:38","modified_gmt":"2025-04-02T07:35:38","slug":"gamescom-asia-21","status":"publish","type":"page","link":"https:\/\/glutenfreepleasure.com\/__proxy_domain\/unearthedproductions.com.sg\/case-studies\/gamescom-asia-21\/","title":{"rendered":"Case Study: gamescom asia 2021"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"12426\" class=\"elementor elementor-12426\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d600b5a elementor-section-full_width elementor-section-height-min-height elementor-hidden-mobile elementor-section-height-default elementor-section-items-middle\" data-id=\"d600b5a\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;slideshow&quot;,&quot;background_slideshow_gallery&quot;:[{&quot;id&quot;:13276,&quot;url&quot;:&quot;https:\\\/\\\/unearthedproductions.com.sg\\\/wp-content\\\/uploads\\\/2022\\\/01\\\/Website-Hero-Banners-2-min.png&quot;}],&quot;background_slideshow_loop&quot;:&quot;yes&quot;,&quot;background_slideshow_slide_duration&quot;:5000,&quot;background_slideshow_slide_transition&quot;:&quot;fade&quot;,&quot;background_slideshow_transition_duration&quot;:500}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-8127157\" data-id=\"8127157\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;slideshow&quot;,&quot;background_slideshow_gallery&quot;:[{&quot;id&quot;:12048,&quot;url&quot;:&quot;https:\\\/\\\/unearthedproductions.com.sg\\\/wp-content\\\/uploads\\\/2021\\\/10\\\/Black-gradient.png&quot;}],&quot;background_slideshow_loop&quot;:&quot;yes&quot;,&quot;background_slideshow_slide_duration&quot;:5000,&quot;background_slideshow_slide_transition&quot;:&quot;fade&quot;,&quot;background_slideshow_transition_duration&quot;:500}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0d039c3 elementor-widget elementor-widget-heading\" data-id=\"0d039c3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Case Study - Conference<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bdfab82 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"bdfab82\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-eb49d8e elementor-widget elementor-widget-text-editor\" data-id=\"eb49d8e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"text-align: left;\"><span style=\"color: #ffffff;\">How Koelnmesse empowered leaders of the video game industry to share their knowledge with the world and set a new benchmark for MICE events in the new normal<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-86503d4\" data-id=\"86503d4\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3984edf elementor-section-full_width elementor-section-height-min-height elementor-hidden-desktop elementor-hidden-tablet elementor-section-height-default elementor-section-items-middle\" data-id=\"3984edf\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;slideshow&quot;,&quot;background_slideshow_gallery&quot;:[{&quot;id&quot;:13280,&quot;url&quot;:&quot;https:\\\/\\\/unearthedproductions.com.sg\\\/wp-content\\\/uploads\\\/2022\\\/01\\\/Website-Hero-Banners-4-min.png&quot;}],&quot;background_slideshow_loop&quot;:&quot;yes&quot;,&quot;background_slideshow_slide_duration&quot;:5000,&quot;background_slideshow_slide_transition&quot;:&quot;fade&quot;,&quot;background_slideshow_transition_duration&quot;:500}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-66d0da7\" data-id=\"66d0da7\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-da48c84 elementor-section-full_width elementor-hidden-desktop elementor-hidden-tablet elementor-section-height-default elementor-section-height-default\" data-id=\"da48c84\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-163ad75\" data-id=\"163ad75\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-de881f6 elementor-widget elementor-widget-text-editor\" data-id=\"de881f6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"text-align: center;\"><span style=\"color: #ffffff;\"><strong>Case Study &#8211; Conference<\/strong><\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-915d6a5 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"915d6a5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e7f129 elementor-widget elementor-widget-text-editor\" data-id=\"1e7f129\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"text-align: center;\"><span style=\"color: #ffffff;\">How Koelnmesse empowered leaders of the video game industry to share their knowledge with the world and set a new benchmark for MICE events in the new normal<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-648c35c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"648c35c\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-01d36ba\" data-id=\"01d36ba\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c6e2a74 elementor-widget elementor-widget-image\" data-id=\"c6e2a74\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"735\" height=\"335\" src=\"https:\/\/glutenfreepleasure.com\/__proxy_domain\/unearthedproductions.com.sg\/wp-content\/uploads\/2021\/11\/Koelnmesse-logo.png\" class=\"attachment-full size-full wp-image-12438\" alt=\"Koelnmesse\" srcset=\"https:\/\/glutenfreepleasure.com\/__proxy_domain\/unearthedproductions.com.sg\/wp-content\/uploads\/2021\/11\/Koelnmesse-logo.png 735w, https:\/\/glutenfreepleasure.com\/__proxy_domain\/unearthedproductions.com.sg\/wp-content\/uploads\/2021\/11\/Koelnmesse-logo-300x137.png 300w\" sizes=\"(max-width: 735px) 100vw, 735px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-top-column elementor-element elementor-element-b6d4c3d\" data-id=\"b6d4c3d\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4f00c05 elementor-widget elementor-widget-text-editor\" data-id=\"4f00c05\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"text-align: left;\"><span style=\"color: #d53b1e;\"><strong><span style=\"font-size: 24px;\">THE CLIENT<\/span><\/strong><\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-165e260 elementor-widget elementor-widget-text-editor\" data-id=\"165e260\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">With more than 80 trade fairs and exhibitions spanning 25 sectors being held annually, Koelnmesse is one of the world\u2019s largest trade fair organisers. The company is behind gamescom asia 2021, which aims to connect Asian video game developers with international publishers while showcasing the latest in video game trends and technology.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-e69a1d8 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"e69a1d8\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-e306062\" data-id=\"e306062\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-62b7ef1 elementor-widget elementor-widget-image\" data-id=\"62b7ef1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"693\" data-src=\"https:\/\/glutenfreepleasure.com\/__proxy_domain\/unearthedproductions.com.sg\/wp-content\/uploads\/2022\/01\/Case-Study-Boxes-1-min-1024x693.png\" class=\"attachment-large size-large wp-image-13296 lazyload\" alt=\"\" data-srcset=\"https:\/\/glutenfreepleasure.com\/__proxy_domain\/unearthedproductions.com.sg\/wp-content\/uploads\/2022\/01\/Case-Study-Boxes-1-min-1024x693.png 1024w, https:\/\/glutenfreepleasure.com\/__proxy_domain\/unearthedproductions.com.sg\/wp-content\/uploads\/2022\/01\/Case-Study-Boxes-1-min-300x203.png 300w, https:\/\/glutenfreepleasure.com\/__proxy_domain\/unearthedproductions.com.sg\/wp-content\/uploads\/2022\/01\/Case-Study-Boxes-1-min-768x520.png 768w, https:\/\/glutenfreepleasure.com\/__proxy_domain\/unearthedproductions.com.sg\/wp-content\/uploads\/2022\/01\/Case-Study-Boxes-1-min-1536x1040.png 1536w, https:\/\/glutenfreepleasure.com\/__proxy_domain\/unearthedproductions.com.sg\/wp-content\/uploads\/2022\/01\/Case-Study-Boxes-1-min.png 1920w\" data-sizes=\"(max-width: 1024px) 100vw, 1024px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1024px; --smush-placeholder-aspect-ratio: 1024\/693;\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-79f3304 elementor-widget elementor-widget-text-editor\" data-id=\"79f3304\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"text-align: center;\"><span style=\"color: #d53b1e;\"><strong><span style=\"font-size: 24px;\">THE CHALLENGE<\/span><\/strong><\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8e8ad71 elementor-widget elementor-widget-text-editor\" data-id=\"8e8ad71\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"text-align: justify;\">As the region\u2019s first hybrid convention for video games since the start of the pandemic, gamescom asia 2021 offered an invaluable glimpse into how a large-scale event could be held in the new normal.<\/p>\n<p style=\"text-align: justify;\">Rightfully, it was ambitious. The four-day conference boasted a line-up of more than 80 regional and global speakers delivering \u2013 both in-person and online \u2013 over 40 panels, keynotes and technical dialogues to hundreds of audience members at the venue.<\/p>\n<p style=\"text-align: justify;\"><span style=\"font-size: 16px; color: var( --e-global-color-text );\">To accommodate the massive scope of gamescom asia 2021, Koelnmesse needed not only a venue with the right infrastructure, but also one that\u2019s backed by an experienced technical crew to help bring its vision to life.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-bcde53f\" data-id=\"bcde53f\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e0692b5 elementor-widget elementor-widget-image\" data-id=\"e0692b5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"693\" data-src=\"https:\/\/glutenfreepleasure.com\/__proxy_domain\/unearthedproductions.com.sg\/wp-content\/uploads\/2021\/11\/Untitled-design-1-1024x693.jpg\" class=\"attachment-large size-large wp-image-12462 lazyload\" alt=\"Remote speaker\" data-srcset=\"https:\/\/glutenfreepleasure.com\/__proxy_domain\/unearthedproductions.com.sg\/wp-content\/uploads\/2021\/11\/Untitled-design-1-1024x693.jpg 1024w, https:\/\/glutenfreepleasure.com\/__proxy_domain\/unearthedproductions.com.sg\/wp-content\/uploads\/2021\/11\/Untitled-design-1-300x203.jpg 300w, https:\/\/glutenfreepleasure.com\/__proxy_domain\/unearthedproductions.com.sg\/wp-content\/uploads\/2021\/11\/Untitled-design-1-768x520.jpg 768w, https:\/\/glutenfreepleasure.com\/__proxy_domain\/unearthedproductions.com.sg\/wp-content\/uploads\/2021\/11\/Untitled-design-1-1536x1040.jpg 1536w, https:\/\/glutenfreepleasure.com\/__proxy_domain\/unearthedproductions.com.sg\/wp-content\/uploads\/2021\/11\/Untitled-design-1.jpg 1920w\" data-sizes=\"(max-width: 1024px) 100vw, 1024px\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 1024px; --smush-placeholder-aspect-ratio: 1024\/693;\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7281b0e elementor-widget elementor-widget-text-editor\" data-id=\"7281b0e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"text-align: center;\"><span style=\"color: #d53b1e;\"><strong><span style=\"font-size: 24px;\">WHAT WE DID<\/span><\/strong><\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f38815e elementor-widget elementor-widget-text-editor\" data-id=\"f38815e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"text-align: justify;\">gamescom asia 2021 was hosted at <a href=\"https:\/\/glutenfreepleasure.com\/__proxy_domain\/unearthedproductions.com.sg\/hybridexperiencecentre\/\">Hybrid Experience @ Suntec Singapore<\/a>. With almost 6,000 sqm of floorspace anchored by a cinematic 8m-wide LED wall backdrop, our studio is perfectly designed for a statement-making event such as gamescom asia 2021.<\/p><p style=\"text-align: justify;\">To create an experience that was as seamless for the virtual audience as it was for the physical audience, we relied on the dedicated 800 Mbps network at the studio to livestream the conference in full HD resolution smoothly. The broadcasting capabilities of the studio also enabled our livestream specialists to bring in remote speakers from around the region and beyond without a hitch.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-32751b8 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"32751b8\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e13b0d3\" data-id=\"e13b0d3\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9464628 elementor-widget elementor-widget-text-editor\" data-id=\"9464628\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"text-align: center;\"><span style=\"color: #d53b1e;\"><strong><span style=\"font-size: 24px;\">THE OUTCOME<\/span><\/strong><\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8e88daf elementor-widget elementor-widget-text-editor\" data-id=\"8e88daf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"text-align: center;\"><span style=\"font-weight: 400;\">gamescom asia 2021 marked a major milestone in the region\u2019s efforts to revitalise the MICE industry, both in terms of the scale of an event and the audience\u2019s response to a hybrid event format. The latter was very encouraging.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-e6cac3f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"e6cac3f\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-53b2d57\" data-id=\"53b2d57\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2af69d4 elementor-widget elementor-widget-image\" data-id=\"2af69d4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" data-src=\"https:\/\/glutenfreepleasure.com\/__proxy_domain\/unearthedproductions.com.sg\/wp-content\/uploads\/elementor\/thumbs\/Case-Studies-Result-Icons-6-pfw9ciomizhuizn3ju99ulnk4utbuyqut0ktg09ui8.png\" title=\"Audience\" alt=\"Audience\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" style=\"--smush-placeholder-width: 120px; --smush-placeholder-aspect-ratio: 120\/120;\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c6c25b3 elementor-widget elementor-widget-text-editor\" data-id=\"c6c25b3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"text-align: center;\"><span style=\"color: #d53b1e;\"><strong><span style=\"font-size: 32px;\">Over 2,000<\/span><\/strong><\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fb2e63e elementor-widget elementor-widget-text-editor\" data-id=\"fb2e63e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"text-align: center;\">gaming industry members attended the event in-person and online<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-7d1b1ab\" data-id=\"7d1b1ab\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-fcba0a4 elementor-widget elementor-widget-image\" data-id=\"fcba0a4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" data-src=\"https:\/\/glutenfreepleasure.com\/__proxy_domain\/unearthedproductions.com.sg\/wp-content\/uploads\/elementor\/thumbs\/Case-Studies-Result-Icons-4-pilhl1hiqpnvmr8da7tvxafm5kui24uf1ambqk6j74.png\" title=\"Globe icon\" alt=\"Countries\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" style=\"--smush-placeholder-width: 120px; --smush-placeholder-aspect-ratio: 120\/120;\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-aec26e5 elementor-widget elementor-widget-text-editor\" data-id=\"aec26e5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"text-align: center;\"><span style=\"color: #d53b1e;\"><strong><span style=\"font-size: 32px;\">61<\/span><\/strong><\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a5fa5f8 elementor-widget elementor-widget-text-editor\" data-id=\"a5fa5f8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"text-align: center;\">countries and regions reached\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-ef15ff8\" data-id=\"ef15ff8\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1c604fd elementor-widget elementor-widget-image\" data-id=\"1c604fd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" data-src=\"https:\/\/glutenfreepleasure.com\/__proxy_domain\/unearthedproductions.com.sg\/wp-content\/uploads\/elementor\/thumbs\/HelloIAm-Result-Icons-1-pf4a2cozf9bnj6gm4ti5mqdtrkf0q3givyflkwjrn4.png\" title=\"Viewership\" alt=\"Viewership\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" class=\"lazyload\" style=\"--smush-placeholder-width: 120px; --smush-placeholder-aspect-ratio: 120\/120;\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5d6afbf elementor-widget elementor-widget-text-editor\" data-id=\"5d6afbf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"text-align: center;\"><span style=\"color: #d53b1e;\"><strong><span style=\"font-size: 32px;\">3,900<\/span><\/strong><\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8f267ff elementor-widget elementor-widget-text-editor\" data-id=\"8f267ff\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"text-align: center;\">views, both live and on demand<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a31bfe2 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"a31bfe2\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-720f5a8\" data-id=\"720f5a8\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7bd4e34 elementor-widget elementor-widget-text-editor\" data-id=\"7bd4e34\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"text-align: left;\"><span style=\"font-weight: 400;\">* For more information on the event&#8217;s results, click <a href=\"https:\/\/gamescom.asia\/PR\/PR-gamescom-asia-2021-Hybrid-Edition-Marks-Key-Milestone.pdf\">here<\/a>.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-876dabc elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"876dabc\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-674fb5d\" data-id=\"674fb5d\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-58285bf elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"58285bf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-557cb23 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"557cb23\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-eb5453c\" data-id=\"eb5453c\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7ef53aa elementor-widget elementor-widget-text-editor\" data-id=\"7ef53aa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"text-align: center;\"><span style=\"color: #d53b1e;\"><strong><span style=\"font-size: 24px;\">Create Your Next Hybrid or Virtual Event with Us Today<\/span><\/strong><\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-06ac4d4 elementor-widget elementor-widget-text-editor\" data-id=\"06ac4d4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"text-align: center;\">We can&#8217;t wait to connect and bring your unique vision to life.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-af1cd7e elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"af1cd7e\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-f301e44\" data-id=\"f301e44\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-338298d\" data-id=\"338298d\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-aa10454 elementor-widget elementor-widget-html\" data-id=\"aa10454\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<script src=\"https:\/\/js.hsforms.net\/forms\/embed\/20420882.js\" defer><\/script>\r\n<div class=\"hs-form-frame\" data-region=\"na1\" data-form-id=\"c1ccc6d5-03a9-4dac-bcc7-0de435190468\" data-portal-id=\"20420882\"><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-3f10dff\" data-id=\"3f10dff\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Case Study &#8211; Conference How Koelnmesse empowered leaders of the video game industry to share their knowledge with the world and set a new benchmark [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":13315,"parent":12130,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"content-type":"","site-sidebar-layout":"no-sidebar","site-content-layout":"page-builder","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"","ast-featured-img":"disabled","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center 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optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Case Study: gamescom asia 2021<\/title>\n<meta name=\"description\" content=\"Find out how Koelnmesse empowered leaders of the video game industry to share their knowledge with the world and set a new benchmark for MICE events in the new normal\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/glutenfreepleasure.com\/__proxy_domain\/unearthedproductions.com.sg\/case-studies\/gamescom-asia-21\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Case Study: gamescom asia 2021\" \/>\n<meta property=\"og:description\" content=\"Find out how Koelnmesse empowered leaders of the video game industry to share their knowledge with the world and set a new benchmark for MICE events 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