{"id":7287,"date":"2025-08-14T20:36:29","date_gmt":"2025-08-14T12:36:29","guid":{"rendered":"https:\/\/glutenfreepleasure.com\/__proxy_domain\/staging.objectifs.com.sg\/?post_type=product&#038;p=7287"},"modified":"2026-10-15T13:43:38","modified_gmt":"2026-10-15T05:43:38","slug":"science-of-the-secondary-cup","status":"publish","type":"product","link":"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.objectifs.com.sg\/product\/science-of-the-secondary-cup\/","title":{"rendered":"Science of the Secondary &#8211; Cup"},"content":{"rendered":"<p>&nbsp;<\/p>\n<table class=\"table table-stripped\" style=\"height: 243px;\" width=\"640\" cellspacing=\"0\" cellpadding=\"0\">\n<tbody>\n<tr>\n<td valign=\"middle\"><b>BY<\/b><\/td>\n<td valign=\"middle\">Atelier HOKO<\/td>\n<\/tr>\n<tr>\n<td valign=\"middle\"><strong>YEAR<\/strong><\/td>\n<td valign=\"middle\">First Published in May 2014<\/td>\n<\/tr>\n<tr>\n<td valign=\"middle\"><strong>DETAILS<\/strong><\/td>\n<td valign=\"middle\">Saddle Stitched, 52pp<br \/>\n17.5 cm x 25 cm<\/td>\n<\/tr>\n<tr>\n<td valign=\"middle\"><strong>LANGUAGE<\/strong><\/td>\n<td valign=\"middle\">English<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n","protected":false},"excerpt":{"rendered":"<p id=\"product_description\"><em>Science of the Secondary<\/em> is an inquisitive approach towards uncovering implicit conditions that exist in our experience of the everyday. When speaking of the term \u2018secondary\u2019, we are referring to conditions and sensations that human beings are not conscious of in their day-to-day interaction with things and the immediate surroundings. Accumulating this rich and boundless field of knowledge, the research hopes to draw upon a renewed sensibility towards living, with much excitement and freshness.<\/p>\n<p>&#8230;but what does it mean to drink? Do we drink with our skin when the hands are hugging the cup? Are we drinking with our body posture while sipping earl grey in a tearoom? Are the ears drinking as we take each sip of coffee? Can we consider the act of licking one\u2019s lips drinking? Does the nose know that it is drinking as it hovers above the caramelized milk froth sitting atop a very large cup of coffee&#8230;?<\/p>\n<hr \/>\n<p><strong>About Atelier HOKO<\/strong><\/p>\n<div class=\"central-content\">\n<div class=\"central-text-wrap\">\n<p><strong>Atelier HOKO<\/strong> (2002) is an independent research lab that focuses on the study of the growing disengagement between people, things and space. The atelier hopes to cultivate in people, an open-ness and ability to un-know, bringing about a heightened curiosity towards all phenomena by taking a fresh look at reality. Founded by Alvin Ho and Clara Koh.<\/p>\n<\/div>\n<\/div>\n<section id=\"product_form\"><\/section>\n","protected":false},"featured_media":8853,"template":"","meta":{"_acf_changed":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}}},"product_brand":[],"product_cat":[179,411],"product_tag":[234,235],"class_list":["post-7287","product","type-product","status-publish","has-post-thumbnail","product_cat-books","product_cat-titles-from-singapore","product_tag-atelier-hoko","product_tag-science-of-the-secondary","desktop-align-left","tablet-align-left","mobile-align-left","ast-product-gallery-layout-horizontal-slider","ast-product-tabs-layout-horizontal","first","instock","shipping-taxable","purchasable","product-type-simple"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Science of the Secondary - Cup - Objectifs<\/title>\n<meta name=\"description\" content=\"Science of the Secondary is an inquisitive approach towards uncovering implicit conditions that exist in our experience of the everyday. 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