{"id":21814,"date":"2020-09-01T10:00:15","date_gmt":"2020-09-01T02:00:15","guid":{"rendered":"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/?p=21814"},"modified":"2022-06-03T21:31:15","modified_gmt":"2022-06-03T13:31:15","slug":"seo-101-how-to-optimise-your-images-for-search-engines","status":"publish","type":"post","link":"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/seo-101-how-to-optimise-your-images-for-search-engines\/","title":{"rendered":"SEO 101: How To Optimise Your Images For Search Engines?"},"content":{"rendered":"

The purpose of including images in your content is to add relevance and provide readers with visual support. However, did you know that you should optimise your photos for search engines?<\/span><\/p>\n

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Millions of people search Google for images. In that case, perhaps you should add a few relevant photos in your content to drive more traffic to your website? In the process, you will improve your <\/span>search engine optimisation (SEO)<\/span><\/a> rankings, earn clicks, and get better web visibility.<\/span><\/p>\n

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In short, you should optimise your images to increase your search engine rankings and engage with more users. In the long run, your SEO campaign will benefit the most if you continue to post well-optimised images.<\/span><\/p>\n

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However, one question remains: what makes an image SEO-friendly? Let\u2019s find out today.<\/span><\/p>\n

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4 Tips For Optimising Your Images<\/h2>\n

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1. Edit The Size And Dimensions<\/h4>\n

To start the first tip, let\u2019s make it clear that image size and file size are different. Image size refers to the dimensions of the photo itself, while the file size is the amount of space required to store in a server.<\/span><\/p>\n

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Try to focus on resizing your images to avoid affecting the performance and speed of your website. Large sizes and higher resolutions can slow down your site\u2019s loading times. For that reason, you should optimise your images to ensure your website is running smoothly.<\/span><\/p>\n

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When it comes to <\/span>social media marketing<\/span><\/a>, the hard part is resizing your images to fit the recommended size and dimensions based on the platform\u2019s requirements.<\/span><\/p>\n

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For example, the recommended image size for a profile picture on Facebook is 180 x 180. As for Instagram, your profile picture size should be 110 x 110.<\/span><\/p>\n

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Resize your images based on the social media site\u2019s recommendations. It will help you retain the quality of your photos! Do the same for your website by checking if your images are affecting the loading times and performance.<\/span><\/p>\n

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2. Choose The Right Image Format<\/h4>\n

Another factor to consider is choosing the right format for your images. You can choose from three options:<\/span><\/p>\n

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