{"id":23353,"date":"2020-11-19T10:00:33","date_gmt":"2020-11-19T02:00:33","guid":{"rendered":"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/?p=23353"},"modified":"2022-06-04T14:56:14","modified_gmt":"2022-06-04T06:56:14","slug":"the-ultimate-guide-to-voice-search-and-how-it-impacts-your-seo","status":"publish","type":"post","link":"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/the-ultimate-guide-to-voice-search-and-how-it-impacts-your-seo\/","title":{"rendered":"The Ultimate Guide To Voice Search (And How it Impacts Your SEO)"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Is voice search a thing of the past? Not exactly. It may seem like a fad that has faded away years ago, but voice search is still pretty much alive today. In rich and thriving countries like Singapore and the United States, many people still use voice search to look for accurate results on Google with ease.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">However, does voice search impact your <\/span><a href=\"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/seo\/\"><span style=\"font-weight: 400;\">SEO<\/span><\/a><span style=\"font-weight: 400;\">? The answer: it does\u2014in many ways! For example, most voice search users are mobile users. That means you can optimise your website for voice search to target mobile users and direct traffic to your website.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">The ability to search for something on Google just by talking is a convenient feature to have in this day and age. By optimising for voice search, you can provide mobile users with a fast and easy way to look for your website.<\/span><\/p>\n<p>&nbsp;<\/p>\n<hr \/>\n<p>&nbsp;<\/p>\n<h2 id=\"What-Is-Voice-Search\">What Is Voice Search?<\/h2>\n<p><span style=\"font-weight: 400;\">Voice search is a feature that enables users to look for any information on the Internet by voicing out a query. Most virtual assistants nowadays offer voice command technology to recognise a user\u2019s voice. You can utilise voice search features for a mobile app, website, and web browsers.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Ever since voice search became famous, thanks to virtual assistants such as Siri and Cortana, marketers had their doubts about using voice search for SEO services. Back then, you could say voice search was just a fad. But today, many people (mostly middle-class to wealthy citizens) are using voice search on their mobile phones.<\/span><\/p>\n<p>&nbsp;<\/p>\n<hr \/>\n<p>&nbsp;<\/p>\n<h2 id=\"The-Importance-Of-Voice-Search\">The Importance Of Voice Search<\/h2>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter size-full wp-image-23356\" src=\"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/wp-content\/uploads\/2020\/11\/Importance-of-Voice-Search.jpg\" alt=\"Importance of Voice Search\" width=\"773\" height=\"515\" srcset=\"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/wp-content\/uploads\/2020\/11\/Importance-of-Voice-Search.jpg 773w, https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/wp-content\/uploads\/2020\/11\/Importance-of-Voice-Search-300x200.jpg 300w, https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/wp-content\/uploads\/2020\/11\/Importance-of-Voice-Search-768x512.jpg 768w, https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/wp-content\/uploads\/2020\/11\/Importance-of-Voice-Search-771x515.jpg 771w, https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/wp-content\/uploads\/2020\/11\/Importance-of-Voice-Search-472x315.jpg 472w\" sizes=\"(max-width: 773px) 100vw, 773px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Why is voice search something you should consider for SEO? For starters, anyone with a mobile phone can use voice search. You could even use Google Chrome\u2019s voice command on a computer.\u00a0 That means more people are considering virtual assistants as an everyday feature, similar to using search engines like Google or posting on social media.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Since voice search is already a common feature to have for most people, optimising your website for voice search seems like an excellent way to reach a broad audience. More people can reach your website just by using voice search as an alternative to typing texts on Google.<\/span><\/p>\n<p>&nbsp;<\/p>\n<hr \/>\n<p>&nbsp;<\/p>\n<h2 id=\"How-To-Optimise-Your-Website-For-Voice-Search\">How To Optimise Your Website For Voice Search?<\/h2>\n<p>&nbsp;<\/p>\n<h3 id=\"website-speed\">1. Improve Your Website Speed<\/h3>\n<p><span style=\"font-weight: 400;\">The first tip on this list does not only affect voice search but SEO in general. Google favours websites that take just two seconds to load. If your site does not run smoothly, especially on mobile phones, then expect your SEO rankings to dip down. As a result, it will be harder for people to find your website through both text and voice search.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Analyse your website speed and make sure nothing is affecting your loading times. Here are a few ways to improve your website speed:<\/span><\/p>\n<p>&nbsp;<\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Enable browser caching<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Compress file sizes<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Optimise images and videos<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Minimise redirects<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Remove unnecessary widgets<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<h3 id=\"faq\">2. Create A FAQ Page<\/h3>\n<p><span style=\"font-weight: 400;\">One of the main reasons why people use voice search is to seek answers to questions in the most convenient way possible. Whenever someone searches for information on Google related to your business, your FAQ page can appear on top of the search results page (SERP).<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">For example, you own a seafood restaurant in Singapore. If a person uses voice search on Google to look for your website, they can ask questions such as \u201cIs your seafood fresh\u201d or \u201cWhere are you located\u201d. Once the person voices out their concerns or questions, your FAQ page can appear on the search results.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3 id=\"presence\">3. Improve Your Local SEO Presence<\/h3>\n<p><span style=\"font-weight: 400;\">Another reason why most people use voice search is to find the location of an establishment near them without having to type anything on a phone or tablet. Local search listings are the priority when it comes to voice search, so you have to improve your local SEO presence.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">A lot of queries on local search results include the phrase \u201cnear me\u201d. For example, a person could be looking for a barbershop nearby. There, he or she will use voice search on Google and say \u201cbarbershop near me\u201d to look for the nearest barbershop.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Improving your web visibility for local search is a great idea to provide users with enough information about your business. More people can discover your website on search engines, whether they use voice search or not.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3 id=\"content\">4. Create High-quality Content<\/h3>\n<p><span style=\"font-weight: 400;\">More visitors to your website leads to higher chances of ranking high on search engines. Fortunately, to direct more traffic to your website, you can create quality content for your audience. Doing so should improve your SEO rankings, thus allowing users to spot your website whenever they use voice search on Google.<\/span><\/p>\n<p>&nbsp;<\/p>\n<hr \/>\n<p>&nbsp;<\/p>\n<h2 id=\"Whats-Next\">What\u2019s Next?<\/h2>\n<p><span style=\"font-weight: 400;\">Optimise your website for voice search to reach a broader audience and provide users with a more convenient web experience. Consider working with an <\/span><a href=\"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/agency\/\"><span style=\"font-weight: 400;\">SEO agency in Singapore<\/span><\/a><span style=\"font-weight: 400;\"> to come up with more effective digital marketing tactics for your business.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><i><span style=\"font-weight: 400;\">Contact our <\/span><\/i><a href=\"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\"><i><span style=\"font-weight: 400;\">SEO company<\/span><\/i><\/a><i><span style=\"font-weight: 400;\"> at 6391-0930 for more information.<\/span><\/i><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Is voice search a thing of the past? Not exactly. It may seem like a fad that has faded away years ago, but voice search is still pretty much alive today. In rich and thriving countries like Singapore and the United States, many people still use voice search to look for accurate results on Google [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":23355,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"wds_primary_category":0,"footnotes":""},"categories":[20],"tags":[15,185,997,998,611],"class_list":["post-23353","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cat-seo","tag-digital-marketing-2","tag-google","tag-search-engine-optimization-seo","tag-search-engines","tag-voice-search"],"acf":[],"_links":{"self":[{"href":"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/wp-json\/wp\/v2\/posts\/23353","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/wp-json\/wp\/v2\/comments?post=23353"}],"version-history":[{"count":0,"href":"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/wp-json\/wp\/v2\/posts\/23353\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/wp-json\/wp\/v2\/media\/23355"}],"wp:attachment":[{"href":"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/wp-json\/wp\/v2\/media?parent=23353"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/wp-json\/wp\/v2\/categories?post=23353"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/wp-json\/wp\/v2\/tags?post=23353"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}