{"id":29490,"date":"2021-10-05T09:00:53","date_gmt":"2021-10-05T01:00:53","guid":{"rendered":"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/?p=29490"},"modified":"2022-05-21T20:40:32","modified_gmt":"2022-05-21T12:40:32","slug":"5-mistakes-to-avoid-in-your-seo-keyword-research","status":"publish","type":"post","link":"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/5-mistakes-to-avoid-in-your-seo-keyword-research\/","title":{"rendered":"5 Mistakes to Avoid In Your SEO Keyword Research"},"content":{"rendered":"

All businesses want to leave a mark on their target audiences. That is why most of them digitally transform themselves and employ <\/span>search engine optimization<\/span><\/a> (<\/span>SEO<\/span>) in their operation to expand their reach and stay afloat during this pandemic.<\/span><\/p>\n

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However, doing <\/span>SEO<\/span> is easier said than done. Many factors come into play before anyone can successfully launch a marketing campaign. One of which is <\/span>SEO<\/span> keyword research, and it is the foundation of all <\/span>SEO services<\/span>. If done incorrectly, the following <\/span>SEO<\/span> strategies you would do might not work as well as you think.\u00a0<\/span><\/p>\n

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To prevent that, you may want to think carefully before releasing a marketing campaign and do your <\/span>SEO<\/span> keyword research properly by avoiding these mistakes.<\/span><\/p>\n

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5 Mistakes to Avoid When Doing Your SEO Keyword Research<\/strong><\/h2>\n

1. Forgets About the Search Intent<\/strong><\/h4>\n

The purpose of <\/span>SEO<\/span><\/a> keyword research is to know the search intent of your target audience. They are sentences or phrases they are searching online that are related to your products or services.\u00a0<\/span><\/p>\n

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Unfortunately, many business owners often focus on search volume rather than the search intent. They thought that doing so would help them rank up, but what is the point of that if the keywords you used do not match what your target audiences are looking for?<\/span><\/p>\n

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For example, if you own a furniture shop, your target audience wants to read guides on how to choose dining tables, chairs, and more\u2014not discover your hobby of building furniture pieces.\u00a0<\/span><\/p>\n

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To know what search intent to use, you need to breakdown it into four parts:<\/span><\/p>\n