{"id":29680,"date":"2021-10-11T09:00:40","date_gmt":"2021-10-11T01:00:40","guid":{"rendered":"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/?p=29680"},"modified":"2023-03-08T17:03:03","modified_gmt":"2023-03-08T09:03:03","slug":"should-you-hire-an-seo-consultant-or-a-digital-marketing-manager","status":"publish","type":"post","link":"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/should-you-hire-an-seo-consultant-or-a-digital-marketing-manager\/","title":{"rendered":"Should You Hire an SEO Consultant or a Digital Marketing Manager?"},"content":{"rendered":"

Everything we need to know about is on Google. When you type a sentence or phrase, it will give you the most relevant information about the topic you are searching for, and this is possible thanks to search engine optimisation (<\/span>SEO<\/span>).<\/span><\/p>\n

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However, applying <\/span>SEO<\/span> strategies is easier said than done. Since there are <\/span>1.89 billion websites<\/span><\/a> and counting online, it would be hard to gain a high search engine ranking on Google. Even more, if you are new to <\/span>SEO<\/span> and do not know what you should do and not do.\u00a0<\/span><\/p>\n

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As a business owner, you barely have time to worry about marketing, traffic or leads. Some of these terms might not be familiar to you, and that is where the idea of hiring an expert comes in. A professional can take away the burden from your shoulder, and you could focus on improving your products and services.<\/span><\/p>\n

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The question is which one is better for your business: hiring an <\/span>SEO<\/span> consultant or a <\/span>digital marketing<\/span> manager? Let\u2019s first discover the pros and cons of both options.<\/span><\/p>\n

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What Is an SEO Consultant?<\/strong><\/h2>\n

An <\/span>SEO <\/span>consultant is a professional that has an incredible skill-set, in-depth knowledge, and years of experience in <\/span>SEO services<\/span><\/a>, which could help your business achieve higher search engine rankings.\u00a0<\/span><\/p>\n

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With that said, here are the pros and cons of hiring an <\/span>SEO<\/span> consultant.\u00a0<\/span><\/p>\n

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\"SEO<\/p>\n

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PROS:<\/strong><\/h2>\n

1. One-on-One Consultation<\/strong><\/h3>\n

When you hire an <\/span>SEO <\/span>consultant, they are the only person you would meet in your one-on-one consultants. You can feel assured that the quality they will deliver in your SEO marketing campaign is the same one after another.\u00a0<\/span><\/p>\n

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2. Respond Immediately<\/strong><\/h3>\n

Since an <\/span>SEO<\/span> consultant often works with one client at a time, you can expect them to respond to your inquiries right away. Be it via text message, chat, or email\u2014you do not have to wait for long for them to send you a reply to your concern.\u00a0<\/span><\/p>\n

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3. Cost-Effective.<\/strong><\/h3>\n

An <\/span>SEO<\/span> consultant usually works things by themselves, which is why their<\/span> SEO services<\/span> are typically cheaper rather than hiring an entire team of <\/span>SEO<\/span> experts.\u00a0<\/span><\/p>\n

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CONS:<\/strong><\/h2>\n

1. Can Be a Bad Fit<\/strong><\/h3>\n

Just like when you hire someone new in your company, you cannot expect them to work well with your existing employees, right? The same is true if you are hiring an <\/span>SEO <\/span>consultant.\u00a0<\/span><\/p>\n

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There is a chance they have not worked with the people of your industry. Expect them, and your team might not have a good relationship at the start. That means there could be a misunderstanding in between if both parties do not rely on the opinion properly.\u00a0<\/span><\/p>\n

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When you hire an <\/span>SEO<\/span> consultant, guarantee they will be your life-long partner, so there will be no adjusting need in the long run.<\/span><\/p>\n

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2. Strategies May Take Longer to Apply<\/strong><\/h3>\n

If you have no existing in-house <\/span>SEO<\/span> experts, the <\/span>SEO<\/span> consultant has to do everything by themselves. That is why you should expect to wait a bit longer since they have no other people that could help them for your <\/span>SEO<\/span> needs.\u00a0<\/span><\/p>\n

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What Is a Digital Marketing Manager?<\/strong><\/h2>\n

A <\/span>digital marketing<\/span><\/a> manager is a wiser option for large companies with more budget to spare. They have teams of experts in <\/span>SEO <\/span>services, so you can rest assured that they will work on several <\/span>digital marketing<\/span> campaigns for your business.\u00a0<\/span><\/p>\n

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Let us check the pros and cons of hiring a <\/span>digital marketing<\/span> manager.\u00a0<\/span><\/p>\n

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\"Digital<\/p>\n

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PROS:<\/strong><\/h2>\n

1. Full-Service of SEO<\/strong><\/h3>\n

When working with a <\/span>digital marketing<\/span> manager, you can expect them to provide you with several<\/span> SEO services<\/span> that an <\/span>SEO<\/span> consultant could offer. Here are just a few below:\u00a0<\/span><\/p>\n

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