{"id":30342,"date":"2021-10-28T09:00:41","date_gmt":"2021-10-28T01:00:41","guid":{"rendered":"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/?p=30342"},"modified":"2023-03-09T10:41:54","modified_gmt":"2023-03-09T02:41:54","slug":"why-does-your-business-need-growth-marketing","status":"publish","type":"post","link":"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/why-does-your-business-need-growth-marketing\/","title":{"rendered":"Why Does Your Business Need Growth Marketing?"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">There is no shortcut to success nor fast growth. We all know that, but with more than <\/span><a href=\"https:\/\/www.statista.com\/statistics\/1260719\/global-companies-by-region\/\" target=\"_blank\" rel=\"noopener noreferrer\"><span style=\"font-weight: 400;\">213 million businesses operating worldwide<\/span><\/a><span style=\"font-weight: 400;\">, it would be hard to stand out from the growing and fierce competition.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">To break through the crowd, you need to be different. Your business&#8217;s <\/span><span style=\"font-weight: 400;\">digital marketing <\/span><span style=\"font-weight: 400;\">strategy should be creative, compelling, and iterative as much as possible. As such, you would be able to create a long-lasting impression on your customers. And that is where the growth marketing comes in.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Growth marketing is a <\/span><a href=\"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/\"><span style=\"font-weight: 400;\">digital marketing<\/span><\/a><span style=\"font-weight: 400;\"> strategy that focuses on strengthening customer relationships and nurturing loyalty towards a brand. In other words, it is a long-term and unique approach that guarantees growth organically.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">To understand further what growth marketing is and why your business needs it now more than ever before, make sure to read through this article.<\/span><\/p>\n<hr \/>\n<h2 id=\"What-Is-Growth-Marketing\"><strong>What Is Growth Marketing?<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Growth marketing is a rapid but systematic process of experimentation across <\/span><span style=\"font-weight: 400;\">digital marketing<\/span><span style=\"font-weight: 400;\"> channels such as websites and social media. Using this, you would discover the most effective ways to promote the products and services and help grow your business.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">When you use growth marketing in your business, you have to combine brand marketing with tactical performance. Doing so should help attract good-fit customers and convince them to buy more and recommend you to others.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">To some extent, growth marketing is like the updated version of traditional marketing. The only difference is that it tends to cover all marketing goals, from awareness to referral phrases. As such, you can attract customers wherever they are in their purchase journey.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><b>READ MORE: <\/b><span style=\"font-weight: 400;\">\u00a0<\/span><a href=\"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/videos\/what-is-the-consumer-purchase-journey\/\"><span style=\"font-weight: 400;\">What Is The Consumer Purchase Journey?<\/span><\/a><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">To make it easier to understand what growth marketing is, take a look at the picture below.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter size-full wp-image-30343\" src=\"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/wp-content\/uploads\/2021\/10\/Traditional-Marketing-vs-Growth-Marketing.png\" alt=\"Traditional Marketing vs Growth Marketing\" width=\"768\" height=\"512\" srcset=\"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/wp-content\/uploads\/2021\/10\/Traditional-Marketing-vs-Growth-Marketing.png 768w, https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/wp-content\/uploads\/2021\/10\/Traditional-Marketing-vs-Growth-Marketing-300x200.png 300w, https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/wp-content\/uploads\/2021\/10\/Traditional-Marketing-vs-Growth-Marketing-472x315.png 472w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">You should also know that growth marketing has been enriched with added layers. They can make everything a lot easier, better, and faster.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">SEO optimisation<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">A\/B testing<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Value-additive blog posts<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Creative ad copy<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Data-driven email marketing campaign<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">In a way, these can help ease your <\/span><span style=\"font-weight: 400;\">digital marketing<\/span><span style=\"font-weight: 400;\"> efforts so you can focus more on other vital tasks in your business. T<\/span><span style=\"font-weight: 400;\">o further convince you why your business needs growth marketing, read the following reasons below.\u00a0<\/span><\/p>\n<hr \/>\n<h2 id=\"3-Reasons-Your-Business-Need-Growth-Marketing\"><strong>3 Reasons Your Business Need Growth Marketing<\/strong><\/h2>\n<h4 id=\"1-Unmatched-Customer-Insight\"><strong>1. Unmatched Customer Insight<\/strong><\/h4>\n<p><span style=\"font-weight: 400;\">Whatever industry you are in, customer data is always crucial. Just knowing who they are, what they want and do would be a tremendous help.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">In growth marketing, you would continuously gather information about your customers. Those bits of data can help you come up and create campaigns for different stages of the customer journey.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Think of it as a chess piece that helps you checkmate your component but here, you would see the promising outcomes of your growth marketing efforts.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">However, if you barely have time to collect customers\u2019 information, rely on professionals. Take note that there are <\/span><a href=\"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/agency\/\"><span style=\"font-weight: 400;\">top digital marketing agencies<\/span><\/a><span style=\"font-weight: 400;\"> that could take care of that on your behalf.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<h4 id=\"2-Cost-Efficient\"><strong>2. Cost-Efficient<\/strong><\/h4>\n<p><span style=\"font-weight: 400;\">Since growth marketing is a process of experimentation, expect it to have a lot of trials and errors. When you conduct small experiments, you will discover what kind of <\/span><span style=\"font-weight: 400;\">digital marketing <\/span><span style=\"font-weight: 400;\">campaign works for your business without spending so much.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">In the long run, you could save up since you would only scale up a digital marketing campaign that works in your trials and errors. Hence, you do not have to spend hundreds of dollars and pray your plan will do well.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h4 id=\"3-Never-Ends\"><strong>3. Never Ends<\/strong><\/h4>\n<p><span style=\"font-weight: 400;\">Another reason why your business needs growth marketing is that its approach never ends. Since the goal of growth marketing is continuous growth, expect digital marketing campaigns to happen one after the other.\u00a0<\/span><\/p>\n<hr \/>\n<h2 id=\"Conclusion\"><strong>Conclusion<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Since the demands and needs of customers are constantly changing, your business needs to adapt to growth marketing. With a growth mindset and efforts, you can guarantee your business&#8217;s traffic, leads, and conversion will go upward.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">If you need help, hire a team from an <\/span><a href=\"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/agency\/\"><span style=\"font-weight: 400;\">award winning digital marketing agency<\/span><\/a><span style=\"font-weight: 400;\"> that has<\/span><span style=\"font-weight: 400;\"> growth <\/span><span style=\"font-weight: 400;\">digital marketing<\/span><span style=\"font-weight: 400;\"> experts that can help your business grow further.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><i><span style=\"font-weight: 400;\">Get in touch with OOm at 6391-0930, and let us discuss how our <\/span><\/i><i><span style=\"font-weight: 400;\">digital marketing<\/span><\/i><i><span style=\"font-weight: 400;\"> strategies can make that happen.\u00a0<\/span><\/i><\/p>\n","protected":false},"excerpt":{"rendered":"<p>There is no shortcut to success nor fast growth. We all know that, but with more than 213 million businesses operating worldwide, it would be hard to stand out from the growing and fierce competition. &nbsp; To break through the crowd, you need to be different. Your business&#8217;s digital marketing strategy should be creative, compelling, [&hellip;]<\/p>\n","protected":false},"author":28,"featured_media":30344,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"wds_primary_category":0,"footnotes":""},"categories":[14],"tags":[164,1286,15,1288,1287,184],"class_list":["post-30342","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digital-marketing","tag-business","tag-business-growth","tag-digital-marketing-2","tag-growth-in-digital-marketing","tag-growth-marketing-business-marketing","tag-marketing"],"acf":[],"_links":{"self":[{"href":"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/wp-json\/wp\/v2\/posts\/30342","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/wp-json\/wp\/v2\/users\/28"}],"replies":[{"embeddable":true,"href":"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/wp-json\/wp\/v2\/comments?post=30342"}],"version-history":[{"count":0,"href":"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/wp-json\/wp\/v2\/posts\/30342\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/wp-json\/wp\/v2\/media\/30344"}],"wp:attachment":[{"href":"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/wp-json\/wp\/v2\/media?parent=30342"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/wp-json\/wp\/v2\/categories?post=30342"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/wp-json\/wp\/v2\/tags?post=30342"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}