{"id":36925,"date":"2022-08-05T15:31:26","date_gmt":"2022-08-05T07:31:26","guid":{"rendered":"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/?p=36925"},"modified":"2023-03-09T10:41:48","modified_gmt":"2023-03-09T02:41:48","slug":"the-emerging-search-trends-you-should-lookout-for-in-singapore-thinkwithgoogle","status":"publish","type":"post","link":"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/the-emerging-search-trends-you-should-lookout-for-in-singapore-thinkwithgoogle\/","title":{"rendered":"The Emerging Search Trends You Should Lookout For In Singapore (ThinkwithGoogle)"},"content":{"rendered":"

Every trend changes due to the change in consumers\u2019 behaviours. The same goes for search trends in Singapore. As the world adjusts and accepts the new reality as more consumers migrate online, businesses should be ready to do the same with their operations and how they market their niche.In this article, you will learn the emerging search trends in Singapore that ThinkWithGoogle found and shared: 1) Digital Mainstreamed; 2) Lives reexamined; 3) Bridging distances, and 4)Truth seekers.<\/span><\/p>\n

For the past few years, everyone has learned to accept the new normal way of living, leading to millions of consumers migrating online and embracing the power of digital. The sudden shift in consumer behaviour accelerated digital transformation as more businesses transitioned to the <\/span>e-commerce industry in Singapore<\/span><\/a>.\u00a0<\/span>
\nGiven that consumers are one of the pillars of businesses, it is not surprising businesses went digital to stay in touch as they follow where their target audience is. Whether for personal or business purposes, Singaporean consumers never stop searching online daily to satisfy their concerns and deepen their knowledge on their queries.<\/span><\/p>\n

 <\/p>\n

To help you understand better, let us take a look at the summary of the emerging <\/span>search trends in Singapore<\/span> that ThinkWithGoogle shared with everyone at the beginning of 2022.<\/span><\/p>\n

\n

4 Emerging Search Trends You Should Lookout For In Singapore<\/strong><\/h2>\n

\"4<\/p>\n

 <\/p>\n

1. Digital Mainstreamed<\/strong><\/h4>\n

As more consumers migrate online, the use of digital becomes mainstream. Around twenty million new online customers in Southeast Asia emerged alone in the first half of 2021 and are still significantly growing.<\/span><\/p>\n

\"Digital<\/p>\n

 <\/p>\n

In Singapore alone, <\/span>90.83% of its population has internet access<\/span><\/a>. Currently, the average Singaporean internet usage is 8 hours daily\u2014primarily because of online shopping.\u00a0<\/span><\/p>\n

 <\/p>\n

Even though the shutdown of brick-and-mortar stores has been lifted, many consumers still prefer shopping online since they have already grown accustomed to its convenience. After all, everything they have ordered will be right in front of their doorstep after a few days.\u00a0<\/span><\/p>\n

 <\/p>\n

Naturally, with the rise of online shopping, the search interest for \u2018digital banking\u2019 will also increase. ThinkWithGoogle even mentioned that it goes up to 33% as more consumers use online banking services.\u00a0<\/span><\/p>\n

 <\/p>\n

\u2018Digital wallet\u2019, \u2018e-wallet\u2019 or \u2018digital payment\u2019 are other search interests that have grown by up to 170% in Singapore and other countries like Malaysia, Pakistan, Indonesia, and Australia.<\/span><\/p>\n

 <\/p>\n

Here are other search interests that have grown significantly over the past few years:<\/span><\/p>\n

 <\/p>\n