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Pop quiz: what entertainment medium is the most sought after in social media and the internet in general? If you answered text, you should go online more often.<\/p>\n
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Videos, Videos, And More Videos!<\/h2>\n
The growing demand for video content is undeniable. According to a Cisco report<\/a>, \u201cthe global consumer Internet video traffic will account for 80 percent of all consumer Internet traffic, and this doesn\u2019t even include video exchanged through peer-to-peer (P2P).\u201d<\/p>\n <\/p>\n If that\u2019s not enough to convince you, Facebook gets over 8 billion video views<\/a> every day and rivals Snapchat, who gets over 7 billion views daily. That\u2019s a lot of videos being viewed on a daily basis.<\/p>\n <\/p>\n <\/p>\n So videos are the ticket to a successful social media marketing (and the future!), one that can get you LOTS of views for a little effort.<\/p>\n <\/p>\n But how can you make your video \u201cwatch-worthy\u201d? After all, people want ENTERTAINIING videos and not just any kind of video<\/a>. So before you roll those cameras and start acting, here are some tips you can use to make your Facebook videos entertaining:<\/p>\n <\/p>\n <\/p>\n Since Facebook decided to auto mute videos in Facebook feeds, it\u2019s important that your videos have accurate, clearly-written subtitles. Subtitles will help viewers understand the video even when the sound is off– and most of the time, it is. <\/p>\n People on social media are impatient people; anything that takes longer than a minute<\/a> on Facebook is criminal. <\/p>\n There\u2019s nothing more that says \u201centertainment\u201d than watching your audiences roll in laughter or weep their eyes out in tears. <\/p>\n Social media has made almost everyone a good detective. No matter how much you cover up and sprinkle your story with candy and sugar, viewers will find the fake in your story (if there are any.) <\/p>\n Nowadays, people don\u2019t like to just sit around (or lie around), even if that\u2019s literally what they\u2019re doing when browsing on social media. <\/p>\n <\/p>\n Talk about the good and the bad about something, then ask your audiences what they think; or you could show them the benefits of your product by showing them scenarios where it can be used, then ask your viewers for other ways your product can be useful. This way, you can have audiences participate with you and with one another. The more interactions you make, the better the chances your video will go viral.<\/p>\n <\/p>\n <\/p>\n Videos are the future of social media entertainment. From viral cat videos down right to the craziest funny prank by young high school kids, you can expect videos to dominate social media in the coming years.<\/p>\n <\/p>\n And for a company (both start-up and established) getting eyeballs to look at your brand is the main objective of social media marketing, so video creation should be on your list of \u201cthings to do\u201d when crafting your social media campaign. Do it right, and you\u2019re bound to see an increase in your Facebook page\u2019s performance. If you\u2019re not confident in handling your social media page, hiring a competent SEO team<\/a> will be advantageous to you.<\/p>\n","protected":false},"excerpt":{"rendered":" Everyone loves entertainment. Whether it\u2019s reading the cutest love novel or watching the latest Marvel movie in the cinema, entertainment is part of a person\u2019s daily routine. And with social media easily accessible from virtually anywhere (thank you smartphones!) everyone\u2019s thirst for good entertainment is at an all-time high. Pop quiz: what […]<\/p>\n","protected":false},"author":12,"featured_media":12825,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"wds_primary_category":0,"footnotes":""},"categories":[45,21],"tags":[217,63,66,4,5,35,320,345,346,347,348],"class_list":["post-4878","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-content-marketing-2","category-social-media-marketing","tag-content","tag-content-marketing","tag-facebook","tag-sem-2","tag-seo-2-2","tag-social-media","tag-social-media-campaign","tag-social-media-entertainment","tag-social-media-mangagement","tag-videos","tag-viral"],"acf":[],"_links":{"self":[{"href":"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/wp-json\/wp\/v2\/posts\/4878","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/wp-json\/wp\/v2\/users\/12"}],"replies":[{"embeddable":true,"href":"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/wp-json\/wp\/v2\/comments?post=4878"}],"version-history":[{"count":0,"href":"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/wp-json\/wp\/v2\/posts\/4878\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/wp-json\/wp\/v2\/media\/12825"}],"wp:attachment":[{"href":"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/wp-json\/wp\/v2\/media?parent=4878"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/wp-json\/wp\/v2\/categories?post=4878"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/wp-json\/wp\/v2\/tags?post=4878"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
\nVideo Production 101:\u00a0 What To Do?<\/h2>\n
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<\/p>\n1. Add Subs<\/h4>\n
\nSubtitles don\u2019t need to come as small texts at the bottom of your video, too. Play around and add the subtitle to the video itself to make the video a little interactive.<\/a> Just make sure it\u2019s well-placed around the frame and not distracting or obstructing the other elements of the video.<\/p>\n2. Keep \u2018Em Short<\/h4>\n
\nSo if you\u2019re trying to hook people into watching your Facebook video for your brand, stick to 30-45 seconds. Get creative and condense the info you want in as short as 30 seconds without overwhelming your audiences<\/a>. If you do this right, you\u2019ll get a good number of views.<\/p>\n3. Make Your Viewers Smile (or Cry)<\/h4>\n
\nEmotions are the name of the entertainment game: if you can evoke your audiences\u2019 feelings<\/a>, then you\u2019re on the right track. This means getting your viewers to react and share your video with friends and family so they can react and share as well. Even a boring product can be sold if you can pull on your customer\u2019s heartstrings.<\/p>\n4. Be Real<\/h4>\n
\nWhen you create your promotional video, don\u2019t make stuff up<\/a>. Stick to the real facts, purpose, and principles of your brand. This will help uplift your brand’s name and keep you away from any anti-branding\/smear campaign. And plus, lying to your customers is always bad for business.<\/p>\n5. Make It Interactive<\/h4>\n
\nPeople love things that they can engage with, things that they can react to or have a say at — and that means they want content that encourages them to engage or participate. So when crafting your video content, think of what information you can put<\/a> that will make your audiences engage with your content.<\/p>\n![\"\"](\"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/wp-content\/uploads\/2018\/07\/ba6d1fe3846b8a6c481452ab35f1b4e9.jpg\")
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\nLights, Camera\u2026<\/h2>\n