{"id":5800,"date":"2018-12-20T23:41:22","date_gmt":"2018-12-20T15:41:22","guid":{"rendered":"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/?p=5800"},"modified":"2023-03-08T17:40:18","modified_gmt":"2023-03-08T09:40:18","slug":"repeating-your-keywords","status":"publish","type":"post","link":"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/repeating-your-keywords\/","title":{"rendered":"Repeating your Keywords"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">The life and blood of SEO, and kind of like the very cell blocks that builds up SEO are the keywords.. Used correctly, and they give you boosts in business that you can never get anywhere or any other else today.<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">It\u2019s pretty easy to get really caught up and fill up every piece of content you\u2019ve got with the keywords and all its various versions, but is that the right thing to go?<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">Let\u2019s start with Title tags.<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">Out there on the web, we will always get to see a few examples that does these. Like for example:<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">Laptops in Singapore | Laptop Accessories in Singapore | Your Brand Name<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">In this case, we can see that there are at least 2 different things that are being described. The Laptops themselves, and its accessories.<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">However, this line of style on a title tag is still repetitive. Making it a bit stuffed. Keyword Stuffed. Why you ask? Well, the word Laptop is mentioned twice already, as well as the chosen geo targeting word here, Singapore.<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">Yes, Laptops in Singapore and Laptop Accessories in Singapore are technically two different terms. But, having it in a cleaner arrangement like this for example:<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">Laptops and Accessories in Singapore | Your Brand Name<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">Not only does this save up on character length, but it also compresses and takes advantage of Google\u2019s AI. You just need to mention keywords once and arrange them in such a way that it will already understand what you\u2019re trying to say and describe. Yes. Welcome to a time where <\/span><a href=\"https:\/\/moz.com\/learn\/seo\/google-rankbrain\"><b>search engines are already capable of doing that<\/b><\/a><span style=\"font-weight: 400;\">.<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">See what I did there? Next part is the content itself. <\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">Getting to utilize the keywords you\u2019re targeting within the contents of your site is a very good idea. In fact, that\u2019s one of the most recommended techniques in SEO. That\u2019s been the right way since it\u2019s early beginnings.<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">How many times can you use a keyword on content? If it\u2019s a blog or article type of content, you can use it at least <\/span><a href=\"https:\/\/moz.com\/blog\/how-much-keyword-repetition-is-optimal-whiteboard-friday\"><b>2 to 3 times<\/b><\/a><span style=\"font-weight: 400;\">. That\u2019s already a lot, most especially when your article is really short. What you can also do is use variations of the keywords like having a plural version or a singular version etc. Doing variations on these hides them in a way, making them more natural looking and naturally placed.<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">If it can be avoided, do not use keywords as they are. What this means is that exact match type keywords aren\u2019t going to work 100%.<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">Lastly, you can actually opt not to use keywords. Like my example for the Rank Brain link above, I resorted not to use a keyword and instead, utilized descriptions of what i was alluding to. Again, this is taking advantage of Google\u2019s own AI.<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">When it comes to keyword targeting, doing something like this<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">Laptop<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">Laptops<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">Laptop Accessories<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">Laptop Accessories in Singapore<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">Is very wasteful. <\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">These set of keywords are all technically describing the same thing. Plus, the first few ones are already too competitive. Generic keywords will always have very high competition levels. Unless you\u2019re a well established business or brand that\u2019s very much associated with a very generic and short keyword, you may never get to rank high with a keyword like that.<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">Also, using a set like that on SEO splits the worth of the ranking. This set-up is way more applicable in adwords.<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">Focus more on the kinds of keywords that are longer and more self descriptive. Long tailed keywords are like that. Take note that not all searchers out there will use generic and short keywords. <\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The life and blood of SEO, and kind of like the very cell blocks that builds up SEO are the keywords.. Used correctly, and they give you boosts in business that you can never get anywhere or any other else today. It\u2019s pretty easy to get really caught up and fill up every piece of [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":11145,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"wds_primary_category":0,"footnotes":""},"categories":[20],"tags":[326,55],"class_list":["post-5800","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cat-seo","tag-choosing-keywords","tag-keywords"],"acf":[],"_links":{"self":[{"href":"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/wp-json\/wp\/v2\/posts\/5800","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/wp-json\/wp\/v2\/comments?post=5800"}],"version-history":[{"count":0,"href":"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/wp-json\/wp\/v2\/posts\/5800\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/wp-json\/wp\/v2\/media\/11145"}],"wp:attachment":[{"href":"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/wp-json\/wp\/v2\/media?parent=5800"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/wp-json\/wp\/v2\/categories?post=5800"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/wp-json\/wp\/v2\/tags?post=5800"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}