{"id":7651,"date":"2021-12-22T09:00:53","date_gmt":"2021-12-22T01:00:53","guid":{"rendered":"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/?p=7651"},"modified":"2022-06-04T16:34:03","modified_gmt":"2022-06-04T08:34:03","slug":"toxic-backlinks-how-to-protect-a-website-from-negative-seo","status":"publish","type":"post","link":"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/toxic-backlinks-how-to-protect-a-website-from-negative-seo\/","title":{"rendered":"Toxic Backlinks: How to Protect A Website From Negative SEO?"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Over the last few years, the search engine optimisation (<\/span><a href=\"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/seo\/\"><span style=\"font-weight: 400;\">SEO<\/span><\/a><span style=\"font-weight: 400;\">) industry has had a <\/span><a href=\"https:\/\/www.searchenginejournal.com\/google-algorithm-history\/penguin-update\/\"><span style=\"font-weight: 400;\">significant transformation<\/span><\/a><span style=\"font-weight: 400;\">, especially when Google releases updates from time to time to enhance the relevance and quality of the search results.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">But even though doing this is a great move by Google, many strategies of digital marketing experts have shifted dramatically. Gaining a high rank on Google is no longer the same or as simple as before<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Besides black hat <\/span><span style=\"font-weight: 400;\">SEO<\/span><span style=\"font-weight: 400;\"> becoming harder to execute, its delivering results were no longer impressive as it used to be. And that is when <\/span><span style=\"font-weight: 400;\">negative SEO<\/span><span style=\"font-weight: 400;\"> came into the picture, another type of <\/span><span style=\"font-weight: 400;\">SEO<\/span><span style=\"font-weight: 400;\"> that malicious parties (closest competitors) started implementing on other websites to try and get them penalised.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><b>ALSO READ:<\/b> <a href=\"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/4-black-hat-seo-techniques-that-will-harm-your-website\/\"><span style=\"font-weight: 400;\">4 Black Hat SEO Techniques That Will Harm Your Website<\/span><\/a><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">As a business owner, you should be wary about this news since your website is no exception from <\/span><span style=\"font-weight: 400;\">negative SEO<\/span><span style=\"font-weight: 400;\"> attacks. If someone deliberately executes it to harm your business and file a <\/span><a href=\"https:\/\/neilpatel.com\/blog\/recover-from-any-google-penalty\/\"><span style=\"font-weight: 400;\">report of negative SEO to Google<\/span><\/a><span style=\"font-weight: 400;\">, expect the rankings for your targeted keywords to drop<\/span><b>.\u00a0<\/b><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">To guarantee that would not happen to your website, we listed down everything you need to know about <\/span><span style=\"font-weight: 400;\">negative SEO<\/span><span style=\"font-weight: 400;\">, including <\/span><span style=\"font-weight: 400;\">how to protect your website from experiencing negative SEO<\/span><span style=\"font-weight: 400;\">.<\/span><\/p>\n<hr \/>\n<h2 id=\"What-Is-Negative-SEO\"><strong>What Is Negative SEO?<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Based on the <\/span><span style=\"font-weight: 400;\">negative SEO brief definition<\/span><span style=\"font-weight: 400;\"> mentioned above, <\/span><span style=\"font-weight: 400;\">negative SEO<\/span> <span style=\"font-weight: 400;\">is the act of black hat <\/span><span style=\"font-weight: 400;\">SEO<\/span><span style=\"font-weight: 400;\">.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Unlike black hat <\/span><span style=\"font-weight: 400;\">SEO<\/span><span style=\"font-weight: 400;\">, negative SEO is a malicious attempt by others to put your website at risk, which can ruin your reputation with Google while harming your rankings and altering or disabling your website\u2019s <\/span><span style=\"font-weight: 400;\">SEO<\/span><span style=\"font-weight: 400;\"> priorities to reduce its effectiveness.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><i><span style=\"font-weight: 400;\">But how <\/span><\/i><i><span style=\"font-weight: 400;\">exactly <\/span><\/i><i><span style=\"font-weight: 400;\">does <\/span><\/i><i><span style=\"font-weight: 400;\">negative SEO<\/span><\/i><i><span style=\"font-weight: 400;\"> affect your <\/span><\/i><a href=\"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/seo\/\"><i><span style=\"font-weight: 400;\">SEO<\/span><\/i><\/a><i><span style=\"font-weight: 400;\"> strategies for your <\/span><\/i><i><span style=\"font-weight: 400;\">company<\/span><\/i><i><span style=\"font-weight: 400;\">?<\/span><\/i><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Since <\/span><span style=\"font-weight: 400;\">negative SEO<\/span><span style=\"font-weight: 400;\"> can manifest in different forms, it can directly or indirectly affect your <\/span><span style=\"font-weight: 400;\">SEO<\/span><span style=\"font-weight: 400;\"> strategies:\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Remove your website\u2019s most effective backlinks.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Make copies of your content and spread it all over the internet.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Create fake social accounts\/profiles and use them to ruin your online reputation.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Create numerous spammy links to your website.<\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">These can significantly disrupt your digital marketing efforts and render certain <\/span><a href=\"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/seo\/\"><span style=\"font-weight: 400;\">SEO services in Singapore<\/span><\/a><span style=\"font-weight: 400;\"> ineffective.\u00a0<\/span><\/p>\n<hr \/>\n<h2 id=\"How-To-Spot-Negative-SEO-Attacks\"><strong>How To Spot Negative SEO Attacks?<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Even though <\/span><span style=\"font-weight: 400;\">negative SEO<\/span><span style=\"font-weight: 400;\"> is not easily noticeable as it doesn\u2019t affect a site\u2019s look and feel, several signs suggest you may be a victim of a successful <\/span><span style=\"font-weight: 400;\">negative SEO<\/span><span style=\"font-weight: 400;\"> attack.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Some of these are:<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3 id=\"1-Fake-Link-Removal-Requests\"><strong>1. Fake Link Removal Requests<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">This type of <\/span><span style=\"font-weight: 400;\">negative SEO<\/span><span style=\"font-weight: 400;\"> attack aims to remove the quality links by sending sneaky link removal requests to the website&#8217;s webmaster that links to you. If you let that slip away, chances are there will be fewer people who see or discover your digital marketing campaign online.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">That is why if you receive a notification, either a message from Google informing the webmaster that it has taken action against the website or from the webmaster, you should verify whether you are the ones who made the link removal requests or not.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3 id=\"2-Content-Scraping\"><strong>2. Content Scraping<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">Another most common <\/span><span style=\"font-weight: 400;\">negative <\/span><a href=\"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/seo\/\"><span style=\"font-weight: 400;\">SEO<\/span><\/a><span style=\"font-weight: 400;\"> is content scraping. It means that someone deliberately duplicates or copies content from your website and distributes it all over the internet.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">To spot if someone already scraped your content, type a sentence or entire paragraph from one of the digital marketing campaigns you posted, and it will appear on search engine result pages.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Here is an example from Ashefs to help you understand how to spot content scraping.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter wp-image-31440\" src=\"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/wp-content\/uploads\/2019\/09\/content-scraping-negative-SEO-example-from-ahrefs.png\" alt=\"content scraping negative SEO example from ahrefs\" width=\"768\" height=\"502\" srcset=\"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/wp-content\/uploads\/2019\/09\/content-scraping-negative-SEO-example-from-ahrefs.png 1758w, https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/wp-content\/uploads\/2019\/09\/content-scraping-negative-SEO-example-from-ahrefs-300x196.png 300w, https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/wp-content\/uploads\/2019\/09\/content-scraping-negative-SEO-example-from-ahrefs-1024x669.png 1024w, https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/wp-content\/uploads\/2019\/09\/content-scraping-negative-SEO-example-from-ahrefs-768x502.png 768w, https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/wp-content\/uploads\/2019\/09\/content-scraping-negative-SEO-example-from-ahrefs-1536x1003.png 1536w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/><\/p>\n<hr \/>\n<h2 id=\"How-To-Protect-Your-Website-From-Negative-SEO\"><strong>How To Protect Your Website From Negative SEO?<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Many ways help you deflect <\/span><span style=\"font-weight: 400;\">negative SEO<\/span><span style=\"font-weight: 400;\"> and limit its damage on your website. And that is why while you are still here, you should keep the following in mind.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3 id=\"1-Perform-Regular-Link-Audit\"><strong>1. Perform Regular Link Audit<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">Doing this constantly and consistently is probably the best way to stay safe and identify malicious <\/span><span style=\"font-weight: 400;\">negative <\/span><a href=\"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/seo\/\"><span style=\"font-weight: 400;\">SEO <\/span><\/a><span style=\"font-weight: 400;\">activities before they can cause real damage to websites.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Monitoring the link profile growth of your business can help you discover suspicious link activity before it causes more harm. Know that a sudden change in this, even though you have not worked on any link building campaigns, would also be at risk of potential <\/span><span style=\"font-weight: 400;\">negative SEO <\/span><span style=\"font-weight: 400;\">attack.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h3 id=\"2-Enable-Email-Notification-from-Google-Search-Console\"><strong>2. Enable Email Notification from Google Search Console<\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">Apart from easy monitoring and loading issues, you could also use Google Search Console to update the webmaster concerning the health of your website.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">If you successfully enable email notification from Google Search Console, expect emails to pop up whenever a page(s) are indexed on search engines, malware or spyware is attacking your website or links to you.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">By then, you can disavow any suspicious backlink and secure your website from any <\/span><span style=\"font-weight: 400;\">negative <\/span><a href=\"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/seo\/\"><span style=\"font-weight: 400;\">SEO<\/span><\/a><span style=\"font-weight: 400;\"> attacks. Just make sure that once you receive an email notification, you will properly access the problem in real-time.<\/span><\/p>\n<hr \/>\n<h2 id=\"Conclusion\"><strong>Conclusion<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Negative SEO<\/span><span style=\"font-weight: 400;\"> attacks can happen any time, anywhere, and for any reason. As a business owner, you should always be on the lookout so <\/span><span style=\"font-weight: 400;\">preventing negative SEO<\/span><span style=\"font-weight: 400;\"> attacks will not be too late, and you can guarantee the safety of your website.\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">That is why if you need a hand,<\/span><span style=\"font-weight: 400;\"> outsource your SEO in Singapore<\/span><span style=\"font-weight: 400;\">. Know that having additional sets of eyes would help <\/span><span style=\"font-weight: 400;\">protect your business from negative SEO<\/span><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><i><span style=\"font-weight: 400;\">For tips and tricks, get in touch with our <\/span><\/i><a href=\"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/agency\/\"><i><span style=\"font-weight: 400;\">SEO agency<\/span><\/i><\/a><i><span style=\"font-weight: 400;\">. Contact OOm at 6391-0930 for more information.\u00a0<\/span><\/i><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Over the last few years, the search engine optimisation (SEO) industry has had a significant transformation, especially when Google releases updates from time to time to enhance the relevance and quality of the search results.\u00a0 &nbsp; But even though doing this is a great move by Google, many strategies of digital marketing experts have shifted [&hellip;]<\/p>\n","protected":false},"author":28,"featured_media":31441,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"wds_primary_category":0,"footnotes":""},"categories":[20],"tags":[231,6,5],"class_list":["post-7651","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cat-seo","tag-negative-seo","tag-search-engine-optimization","tag-seo-2-2"],"acf":[],"_links":{"self":[{"href":"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/wp-json\/wp\/v2\/posts\/7651","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/wp-json\/wp\/v2\/users\/28"}],"replies":[{"embeddable":true,"href":"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/wp-json\/wp\/v2\/comments?post=7651"}],"version-history":[{"count":0,"href":"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/wp-json\/wp\/v2\/posts\/7651\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/wp-json\/wp\/v2\/media\/31441"}],"wp:attachment":[{"href":"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/wp-json\/wp\/v2\/media?parent=7651"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/wp-json\/wp\/v2\/categories?post=7651"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.oom.com.sg\/wp-json\/wp\/v2\/tags?post=7651"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}