{"id":113,"date":"2014-08-17T23:36:57","date_gmt":"2014-08-17T15:36:57","guid":{"rendered":"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.websell.com.sg\/?page_id=113"},"modified":"2019-02-09T20:33:08","modified_gmt":"2019-02-09T12:33:08","slug":"website-maintenance","status":"publish","type":"page","link":"https:\/\/glutenfreepleasure.com\/__proxy_domain\/www.websell.com.sg\/web-development\/website-maintenance\/","title":{"rendered":"Website Maintenance"},"content":{"rendered":"

[vc_row][vc_column width=”2\/3″][vc_column_text]Website Maintenance is often viewed as a necessary evil.\u00a0 It may not give an immediate tangible benefit but has to be carried out to ensure everything\u2019s ok.\u00a0 Being the face of a business on the world wide web one cannot ignore the probabilities of a website being down, hacked or showing stale and outdated information.\u00a0 This can be detrimental not only for a company\u2019s image but also carries the risk of turning away customers.<\/p>\n

But besides being equipped for eventualities, scope of maintenance also covers technology upgrades and keeping your website fresh with content to reflect the latest state of the business.\u00a0 And if your website has an active viewership or is a source of sales leads and purchases then the stakes are much higher.\u00a0 A proactive maintenance & support regime is of utmost importance.[\/vc_column_text][\/vc_column][vc_column width=”1\/3″][vc_single_image image=”70″ img_size=”full” alignment=”center”][\/vc_column][\/vc_row][vc_row][vc_column][vc_empty_space height=”20px”]

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Perils of Unmaintained Websites<\/h3>\n

The consequences of an unattended and unmaintained website can be far reaching.\u00a0 Some of the common dangers that exist are -[\/vc_column_text][vc_empty_space height=”15px”][\/vc_column][\/vc_row][vc_row][vc_column width=”1\/4″][vc_single_image image=”127″ img_size=”full” alignment=”center”][vc_column_text]<\/p>\n

Down Time<\/h4>\n

Downtime can happen due to many reasons, like web hosting issues, website code errors, network problems, etc. Hence the pre-emptive health checks and proactive monitoring of the website is essential.\u00a0 Having your site unavailable can have a drastic impact to your business depending on whether your site is static, dynamic or transactional in nature and its daily viewership.[\/vc_column_text][\/vc_column][vc_column width=”1\/4″][vc_single_image image=”129″ img_size=”full” alignment=”center”][vc_column_text]<\/p>\n

Security Risks<\/h4>\n

Websites are always prone to hack attempts, malware and spam bots trying to plant dubious content and code.\u00a0 Popular CMS based websites are often targets for such malicious activity. The fallout from a website compromise incident can be as serious as losing years of data, content; getting de-indexed from Search Engines or putting your well-established online presence in jeopardy.[\/vc_column_text][\/vc_column][vc_column width=”1\/4″][vc_single_image image=”131″ img_size=”full” alignment=”center”][vc_column_text]<\/p>\n

Outdated Information<\/h4>\n

In the digital age where people are so dependent on the internet for information, commerce and social interaction having stale or obsolete content can be a big turn off.\u00a0 Affecting not only your brand but also turning away prospects which would come your way.[\/vc_column_text][\/vc_column][vc_column width=”1\/4″][vc_single_image image=”130″ img_size=”full” alignment=”center”][vc_column_text]<\/p>\n

Old Technology<\/h4>\n

Security risks are heightened when software is not upgraded to latest versions.\u00a0 Besides you also miss out the technology advancements and new features that can enhance user experience and engagement on your website.\u00a0 Not to mention the risk of losing out to competitors.[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_empty_space height=”20px”]

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How does it Help and What does it Involve<\/h3>\n

Keeping your website running in good health has its obvious benefits.\u00a0 Other than having the peace of mind against the possible hazards mentioned earlier, a frequently updated website with fresh content also helps in Search Engine rankings<\/a> and also in bringing repeat visitors.\u00a0 And if your website is a means to get sales leads and customers then an on-going maintenance and upkeep routine should already be part and parcel of your marketing strategy.<\/p>\n

Though the scope of website maintenance may vary on case by case basis, it may typically cover the following services -[\/vc_column_text][vc_empty_space height=”15px”][\/vc_column][\/vc_row][vc_row][vc_column width=”2\/3″][vc_tabs interval=”0″][vc_tab title=”Technical Maintenance” tab_id=”1408287729-1-36″]