Driving social impact and improving lives within the community

FairPrice Foundation works with over 200 partners every year to improve lives within the community. Its efforts are aimed at uplifting communities through nutrition and access to daily essentials, strengthening community welfare and engagement in nutrition education and sustainability education, and supporting workers’ welfare, especially when it comes to everything food.
Our Impact
Over
1 million
lives impacted through 2024’s programmes
4,636
volunteering hours committed in serving the community
209
community partners supported

Our Signature Programmes
We pioneer initiatives to meet evolving community needs, driving social innovation that enhances nutrition, well-being, and social cohesion.
Through our signature programmes, we empower communities with better nutrition, affordability, and support for healthier, happier lives.

A Full Plate – Singapore’s Largest Food Donation Drive
Singapore’s largest food donation drive is improving access to healthy and nutritious meals for communities in need.

CHAS Blue & Orange discounts
Daily essentials are more affordable, helping lower- and middle-income families with better grocery savings.

Cheers Breakfast Club
Nutritious breakfast bundles provide nourishment and encouragement for a strong head start as Primary 6 students prepare for the Primary School Leaving Examination.

Protein Pledge
Vulnerable communities across Singapore gain better access to fresh protein, a critical part of a healthy diet.

Start Strong Stay Strong
Preschoolers and families are empowered with nutrition and knowledge to make better and more sustainable food choices.

The Carbon Gallery
The community is empowered with knowledge and practical skills for a better planet.

Stories from the Community

Uncle Bob – Chinese New Year Celebrations at Ren Ci
Mr. Low Seng Huan, fondly known as Bob, left a lasting impression on the FairPrice Group team during our recent Chinese New Year (CNY) visit to Ren Ci Hospital at Ang Mo Kio. A simple visit may seem small, but for extraordinary individuals like Bob, it means the world. The team shared special moments, and the delightful performances by NTUC First Campus kids filled Ren Ci with festive joy, bringing smiles to its residents. Read more >

Makcik Valiant – Gift A Festive Care Pack
Makcik Valiant’s story serves as an important reminder of the trials and challenges that so many around us go through, even though we might not see it. Her strength and resilience in the face of adversity is an inspiration and example of the good that can be accomplished by a community that comes together in support of each other. Read more >

Madam Gaya and Aunty Lim – Neighbourhood Food Share Initiative
Caring for her husband after his stroke and looking after their kids is not an easy balancing act for Mdm Gaya Rujake, especially with the added stress of school fees. Meanwhile, Aunty Lim has had to face her own challenges after her elderly mother’s passing. Adjusting to living alone has its ups and downs too. Read more >

Community Partners
























Our Initiatives
FairPrice Foundation is dedicated to rallying the community in support of the poor and needy through its outreach programmes and initiatives.

FairPrice Foundation pledges $3 million to support Hao Ren Hao Shi in bringing nutritious groceries to over 126,000 beneficiaries
ACTIVITIES
SINGAPORE, 24 OCTOBER 2026 – FairPrice Foundation (FPF, 平价基金会), the philanthropic arm of FairPrice Group (FPG), announced today a $3 million commitment over three years to support local charity Hao Ren Hao Shi (好人好事) in bringing fresh, nutritious groceries and daily essentials to over 126,000 low-income beneficiaries across Singapore. Through the partnership, FPF will support Hao Ren Hao Shi’s Mobile Groceries (爱心流动车) and Happy Mart (开心杂货店) initiatives across approximately 1,200 distributions. The main aim of this partnership is to improve beneficiaries’ access to nutritious food and quality essentials. FPG will also commit to mobilising 1,000 corporate and frontline volunteers to…

60 FairPrice stores to distribute Buka Puasa refreshments including fresh fruits to support the Muslim community during Ramadan
ACTIVITIES
SINGAPORE, 19 February 2026 – FairPrice Group (FPG) announced today that it will provide 80,000 Buka Puasa refreshment sets across 60 FairPrice stores islandwide to support Muslim customers breaking fast during Ramadan. This initiative will run throughout the fasting month from 19 February to 20 March 2026, marking FPG’s 18th consecutive year of community support during Ramadan. This year’s Buka Puasa refreshments distribution includes fresh apples sponsored by FairPrice Foundation (FPF). This effort aims to provide more nutritious options for Muslim customers when they break fast. FairPrice staff and FPG volunteers will distribute refreshments to Muslim customers 30 minutes before…

Madam Gaya and Aunty Lim – Neighbourhood Food Share Initiative
ACTIVITIES
Caring for her husband after his stroke and looking after their kids is not an easy balancing act for Mdm Gaya Rujake, especially with the added stress of school fees. Meanwhile, Aunty Lim has had to face her own challenges after her elderly mother’s passing. Adjusting to living alone has its ups and downs too.

FairPrice Group commemorates 50 years of purpose; vows to continue moderating cost of living
ACTIVITIES
SINGAPORE, 22 July 2023 – Singapore’s largest retailer and social enterprise FairPrice Group (FPG) celebrated its 50th anniversary this evening with a commitment to double down on its long-term mission – to help all in Singapore moderate the cost of living. FPG pledged to remain relevant in the changing lives of its customers, by continuing to be laser focused on setting the benchmark for prices of daily staples and to keep food and essentials within reach and readily available. Vipul Chawla, Group CEO, FairPrice Group said that over the last decade, the meaning of moderating the cost of living in Singapore…

FairPrice Group and ComfortDelGro sign MOU to jointly bring greater value to their customers
ACTIVITIES
SINGAPORE, 12 July 2023 – FairPrice Group’s (FPG) NTUC Link, Singapore’s largest coalition rewards programme, and the Private Mobility Group (PMG) of ComfortDelGro, one of the world’s largest land transport companies, have signed a Memorandum of Understanding (MoU) to provide customers on their respective rewards programmes with greater value and savings, when they consolidate their spend on daily essentials. The MOU will be the retail and transport industry’s first collaboration. Through this programme, FPG and CDG aims to reward customers with greater benefits, savings and maximised loyalty points when they consolidate their Linkpoints[1] and ZigPoints[2] on daily essential spend such as groceries, cooked…

FairPrice Group to augment Government’s latest cost-of-living cash payouts
ACTIVITIES
Singapore, 16 June 2023 – FairPrice Group (FPG) is leaving no stone unturned when helping customers cope with the unprecedented rising cost of living. FPG announced that from 15 June to 13 September, customers would be able to tap into over $2,000 worth of savings each through its Save Every Day campaign. Vipul Chawla, Group CEO, FairPrice Group, said, “FPG’s Save Every Day campaign helps Singaporeans stretch their dollar. Moderating the cost of living is FPG’s first order of business. We understand the pressures of inflation on household incomes and remain committed to keeping food and daily essentials readily available and…

Socially-conscious enterprise hawker centre managed by Kopitiam served more than 1 million meals since its opening in December 2022
ACTIVITIES
SINGAPORE, 10 June 2023 – Kopitiam, part of the FairPrice Group (FPG) today announced that since the soft opening of Senja Hawker Centre in late 2022, it has served more than 1 million meals within its sixth month of operations. Since then, the hawker centre has also enjoyed good footfall. The socially-conscious enterprise hawker centre honours its purpose of ensuring sustainability within the hawker trade with the launch of community social space Zhenghua Connects. The official opening was graced by Guest-of-Honour, Dr Vivian Balakrishnan, Minister for Foreign Affairs and Advisor to Holland-Bukit Timah GRC. Other guests include Advisers to Holland-Bukit Timah GRC…

FairPrice Group tackles hunger and food insecurity in Singapore one Linkpoint at a time
ACTIVITIES
Singapore, 12 June 2023 – FairPrice Group (FPG) today announced that customers may now donate their accumulated Linkpoints to charity via a new function within the FPG app. Through the Rewards tab on the app, users can now donate their Linkpoints to Food Bank Singapore (FBSG) and Food From The Heart (FFTH), charities that aim to alleviate hunger in Singapore. While Singapore is one of the most prosperous nations globally, and ranked as the most food-secure nation in the world by the Economic Intelligence’s Unit’s Global Food Security Index in 2019, a study published by The Food Bank and the Lien…

FairPrice Group commemorates half a century of helping all in Singapore to moderate the cost of living
ACTIVITIES
SINGAPORE, 15 May 2023 – FairPrice Group (FPG) kicked off its 50th year anniversary celebrations with a love letter of assurance to its customers. Singapore’s largest retailer marked its 50th anniversary celebrations with the launch of a brand campaign to honour its frontliners and highlight the role that FPG has played in securing the nation’s food supply through thick and thin. The FPG love letter which ran across all four languages of Singapore Press Holding’s main vernacular dailies promises to safeguard its customers’ way of life in Singapore. Conceptualised and developed together with The Secret Little Agency (TSLA), FPG’s campaign theme…

