Stay Strong: Strengthening Nutrition for Seniors
Empowering Our Seniors and Caregivers:
Helping Seniors Stay Strong
Stay Strong is FairPrice Foundation’s gamified senior nutrition education programme, developed with nutrition knowledge partner Tan Tock Seng Hospital and programme partner NTUC Health.
Drawing on insights from FairPrice Foundation’s 2025 Stay Strong research on seniors’ attitudes towards food and nutrition, the programme turns complex nutrition concepts into simple, practical habits that help seniors make healthier choices and thrive in their golden years.
Strengthening Nutrition for Seniors
Eating well is foundational to aging well. Yet, healthy eating can feel complex or restrictive for older adults.
Rather than strict lists of do’s and don’ts, Stay Strong uses storytelling and interactive games to make healthy eating accessible, relevant, and fun, so seniors can build confidence, make healthier choices, and enjoy healthier, fuller lives.
The programme is currently being piloted at NTUC Health Active Ageing Centres, with plans to roll out islandwide.
Achieving Meaningful Outcomes
Stay Strong is designed to bring lasting positive changes to how seniors approach their daily meals.
Greater Confidence in Food Choices
Through supportive, community-based learning, seniors build a practical understanding of how to make healthier food choices.
Positive Consumption Behaviours
Seniors are encouraged to adopt lasting healthy eating habits through informed choices, and according to their changing needs.
Gamified Learning with Practical Solutions
The programme leverages gamified formats and creative storytelling techniques to contextualise healthy eating for the typical Singaporean senior’s lifestyle and diet. It ensures that examples are highly relevant and actionable.
It has been built for seniors, with seniors throughout programme design and planning, in close partnership and consultation with Tan Tock Seng Hospital and NTUC Health.
Delivered over two engaging sessions, Stay Strong provides a ready-to-implement, interactive curriculum that helps seniors build practical nutrition knowledge through shared learning and peer interaction.
Session 1: A Stronger Start (1.5hr)
Building a healthy foundation of a healthy plate
- Debunking common nutrition myths and misconceptions
- Understanding seniors’ common eating habits without judgment
- Building and balancing a realistic “Healthy Plate”
- Navigating the real-world consequences of malnutrition
Session 2: A Stronger Everyday (1.5hr)
Turning knowledge into everyday action
- The role and benefits of food fortification
- Demystifying food labels to spot healthier choices easily
- Interactive food sampling and practical meal preparation tips
Take-home Resources for Continued Learning
Every participant will receive a Stay Strong Healthy plate and calendar packed with practical, senior-friendly tips and daily reminders!
In The News
FairPrice Group to prioritise bridging the nutrition gap for seniors in Singapore; to partner with Tan Tock Seng Hospital in developing nutritional solutions
Read now: FairPrice Group to prioritise bridging the nutrition gap for seniors in Singapore; to partner with Tan Tock Seng Hospital in developing nutritional solutionsFairPrice Group and FairPrice Foundation launch Start Strong, Stay Strong: Singapore’s first preschool nutrition and sustainability education initiative
Read now: FairPrice Group and FairPrice Foundation launch Start Strong, Stay Strong: Singapore’s first preschool nutrition and sustainability education initiative
Championed by:
Supported by nutrition knowledge partner: