Jaslyin Qiyu
Jaslyin Qiyu is the founder of Mad About Marketing Consulting and a senior marketing and transformation leader with over 20 years of experience across APAC.
Having held leadership roles across organisations, including Citibank, EY, Credit Suisse, and State Street, she specialises in marketing transformation, customer experience, and change management for MNCs, SMEs, and Fortune 500 companies. She also advocates for human-centred transformation, with a focus on aligning people, process, and technology to drive sustainable business outcomes.
Contact Information:
All Posts:
Read Here
Advertise
Sign Up
Commentary
What matters for Singapore’s AI future is consistency, not brilliance
The AI pilot worked. Now comes the real test
Are Singapore startups’ employee incentive plans still competitive?
Singapore’s small exporters need credit that matches their payment cycle
The hidden realities of succession for next-gen heirs
In Asia, fintech leaders must compete on credibility
F1 on a gravel road: Why AI is still stuck in first gear
Why AI blocklists give Singapore firms a false sense of security
When scale arrives before proof: Singapore’s capital allocation question in Southeast Asia