Muniza Askari

Muniza Askari is an associate professor of Economics at SP Jain School of Global Management, Singapore. Her teaching and research explore decision-making under uncertainty, platform strategy, and applications of behavioural economics in business and policy.

She contributes to applied business research as a member of SP Jain’s Global Business Center and the Behavioural Research Hub. Muniza has authored several case studies on AI adoption, SME strategy, and digital asymmetry, and writes regularly on trade, technology, and youth economics. Her work bridges behavioural insight with institutional relevance across Asia’s evolving economic landscape.

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All Posts:

As Singapore broadens retail investing, who moves before the news?

Where does value creation really happen?

Failed talks, rising costs: Why Singapore still feels the shock of Middle East tensions

Game theory in the Gulf: Why Singapore should watch the Middle East carefully

Competing on value, not price: Why managers must rethink customer propositions

Dollar shocks, trade wars, and youth fallout: Why Singapore must future-proof the next generation

Executive education for an uncertain world: Singapore’s role in shaping behaviourally informed leadership

Scaling without selling out: Strategic lessons for Singapore’s SMEs

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