EZ-Link pilots enhanced mobile wallet

This is in connection with a brand refresh.

EZ-Link has launched an upgraded mobile wallet in conjunction with its new brand direction, a statement read.

The brand refresh, named “For Life’s Little Wins”, underscores the firm’s commitment to reduce hassle for customers in their daily lives.

Introduced at the start of this year, the wallet can be accessed and activated via the EZ-Link App. The wallet can be used at local merchants that accept e-payments via the Singapore Quick Response Code (SGQR).

Join Singapore Business Review community
Join Singapore Business Review community
A NOTE FROM SINGAPORE BUSINESS REVIEW

Reaching the people who run Asia's businesses is harder than it used to be.

Inboxes are crowded. Attention is short. The executives you most want to reach — the founders, CFOs, and operators who actually move budgets — are the hardest to find through the usual channels. If you're building a company, a category, or a reputation, you already know this.

We've spent twenty years building the room they read. Singapore Business Review is where senior decision makers in Singapore and across Southeast Asia come for business coverage they can't get elsewhere — in print, online, and in person at the summits and roundtables we host across seven markets.

If you have something these readers should know about — a point of view worth publishing, a product worth their attention, an event worth their time — we'd like to hear what you're trying to do.