'Live entertainment' fuels 45% short-travel spike amongst working adults

Concerts like ‘Mayday in Kuala Lumpur’ drive bookings.

Bookings for short trips of four days or less by Singaporeans rose 45% year-on-year in the first quarter of 2026.

The trend was primarily driven by working adults aged 25 to 49, according to a Trip.com report.

Live entertainment events are driving overseas travel. The ‘Mayday #5525 Live Tour’ in Kuala Lumpur on 31 January is amongst the top overseas attractions booked by Singaporeans.

Other frequently visited attractions include Hong Kong Disneyland, Shanghai Disney Resort, and The Palace Museum in Beijing.

Popular destinations for short trips included Bangkok, Kuala Lumpur, Penang, Hong Kong, and Guangzhou.

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