Only 27% of SG companies implement AI to support employees

Majority are planning to invest an average of $32,000 in AI next year.

Just 27% of Singaporean organisations have implemented artificial intelligence (AI) to support employees with their work, according to a HubSpot report.

The report found that business leaders who effectively track and measure the impact of AI increases productivity (88%) and increased efficiency (76%) amongst employees.

From a business standpoint, benefits include increased revenue (75%), improved customer satisfaction (75%), the ability to generate better leads (60%), and a reduction of overall costs (46%).

However, measuring the impact of AI continues to be a significant challenge as 49% of business leaders cited a lack of success metrics, relevant talent and skill sets (48%), and visibility of AI use (45%) as the top three hindrances.

Moreover, 97% are planning to invest an average of $32,000 in AI tools over the next 12 months, whilst 90% are expecting their organisation to hire more roles to support AI.

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