UNDP, Trigger to boost SDG startup investments in landmark deal

It seeks to improve the efficiency, transparency, and accessibility of capital flows to mission-driven ventures.

The United Nations Development Programme (UNDP) and Trigger Asset Management have announced a landmark partnership aimed at accelerating investment and support for startups and businesses driving progress toward the Sustainable Development Goals.

The initiative, called "Origin" and led by UNDP’s Alternative Finance Lab (AltFinLab), seeks to transform the impact investing landscape by improving the efficiency, transparency, and accessibility of capital flows to mission-driven ventures.

Based in Singapore, Trigger is an investment management firm recognised for its focus on sustainable and scalable financial ecosystems.

Through this collaboration, UNDP and Trigger will jointly design investment opportunities for SDG-focused startups, create a next-generation AI and Web3-powered platform to connect startups with investors, and develop a comprehensive, interactive database for smart matchmaking between ventures, donors, and investors.

Additional efforts include tailored capacity-building programs covering SDG impact management, innovative financing, and agile business development, as well as the launch of a Digital MBA program and peer learning workshops.

By combining UNDP’s global development reach with Trigger’s sustainable investment leadership, the Origin initiative is poised to support a new generation of startups capable of delivering scalable and measurable social and environmental impact.

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