News

Residential Property

Staff Reporter

, Singapore

Published:

2 months ago

305 views

Adrian Tan, managing director of retail, Frasers Property Singapore (seated left); Lim Jen Nie, director & head of strategic partnerships, FairPrice Group (seated right); Soon Su Lin, CEO of Frasers Property Singapore (standing left); and Kenneth Tan, chief strategy, network and transformation officer, FairPrice Group (standing right).

Frasers Property expands FRx rewards via Shell and Link partnerships

The Shell partnership will offer EV charging privileges and complimentary parking, amongst others.

Frasers Property Singapore has announced separate partnerships with NTUC Link and Shell Singapore to expand its rewards programme, Frasers Experience (FRx).

Frasers Property will connect FRx with Link Rewards, adding access to over 2,000 grocery, dining, retail and lifestyle touchpoints islandwide, including nine malls operated by Frasers Property Singapore.

FRx is also now linked with Shell GO+ under a three-year partnership. They will look into deployments of Shell Recharge EV charging solutions at selected malls, Frasers Property said.

Benefits include EV charging privileges, Shell and tenant promotions, complimentary parking for Shell Recharge users, and opportunities to earn rewards across retail and mobility touchpoints.

The benefits for FRx and Link Rewards members are expected to roll out from Q1 2027, whilst initiatives under the partnership with Shell are targeted to commence towards the end of 2026.

Frasers Property Limited reported an attributable profit of $88.4m for the first half (H1) ended 31 March 2026.

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