, Singapore

Jollibee to open second store in Singapore

Guess what? They’re going to hire more Singaporeans in spite of some internet calls for boycott.

In an exclusive interview with Singapore Business Review, a spokesperson of Jollibee Singapore said the success of the first store encourages them to embark for the opening of their second store possibly in the next quarter.

“We didn’t expect a very strong response. Our store opens at 9am and is supposed to close at 9pm but because of long queues of customers even during weekdays, we have to keep it open until 2am,” he said.

Jollibee Singapore officially opened on March 12 despite threats of boycott from Singapore nationals over hiring discrimination claims.

In a separate interview, Jollibee Vice President for Asia and Middle East Dennis Flores defended that Jollibee Singapore has a total of 62 staff, of which 79% are locals - 46 Singapore nationals and 3 permanent residents.

Join Singapore Business Review community
Join Singapore Business Review community
A NOTE FROM SINGAPORE BUSINESS REVIEW

Reaching the people who run Asia's businesses is harder than it used to be.

Inboxes are crowded. Attention is short. The executives you most want to reach — the founders, CFOs, and operators who actually move budgets — are the hardest to find through the usual channels. If you're building a company, a category, or a reputation, you already know this.

We've spent twenty years building the room they read. Singapore Business Review is where senior decision makers in Singapore and across Southeast Asia come for business coverage they can't get elsewhere — in print, online, and in person at the summits and roundtables we host across seven markets.

If you have something these readers should know about — a point of view worth publishing, a product worth their attention, an event worth their time — we'd like to hear what you're trying to do.