Taste outranks nutrition awareness in healthy ageing food choices

Only 45.5% of seniors identified omega-3 as important.

Taste remains the biggest food consideration for seniors in Singapore, even as awareness of specific nutrients for healthy ageing stays mixed, according to the DIGNIFIED (Delicious, Integrative, Good Nutrition and Fulfillment in Elderly Diet) research programme led by the Singapore Institute of Technology.

The study found that 82% of seniors said taste is important when choosing meals, making it the clearest preference signal. 63.5% recognised the importance of protein for healthy ageing, suggesting that practical meal appeal still outweighs nutrient awareness for many older consumers.

More than nine in 10 (97%) of respondents said having a balanced diet matters, whilst 77% pointed to affordability. 65.5% identified calcium as important and 45.5% said the same for omega-3, making it the least-recognised nutrient.

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