Frasers Property invests $37.7m in BetterBe marketplace

The investment targets Thailand, Indonesia home-improvement marketplace.

Frasers Property will invest approximately $37.7m in capital injections into BetterBe, an online marketplace in Thailand and Indonesia for home building and improvement products.

The company and its subsidiaries will provide the loans and investments as part of a larger joint venture including Frasers Property Technology (Thailand) Co., Ltd. (FPTECH) and Thai Beverage Public Company Limited (ThaiBev).

This JV is investing in BetterBe as part of a project to advance technology and digitalsation in the real estate and beverage industries, according to a press statement.

The announcement specifies a loan of around $37.7m (THB 938.6m) being made available by Frasers Property Holdings (Thailand) Co., Ltd. (FPHT) to the joint venture, which in turn will support BetterBe’s operations and business growth.

A promissory note worth around $23.7m (THB 589.3m) is included in this amount in addition to a loan facility of $14m.

Reaching the people who run Asia's businesses is harder than it used to be.

Inboxes are crowded. Attention is short. The executives you most want to reach — the founders, CFOs, and operators who actually move budgets — are the hardest to find through the usual channels. If you're building a company, a category, or a reputation, you already know this.

We've spent twenty years building the room they read. Singapore Business Review is where senior decision makers in Singapore and across Southeast Asia come for business coverage they can't get elsewhere — in print, online, and in person at the summits and roundtables we host across seven markets.

If you have something these readers should know about — a point of view worth publishing, a product worth their attention, an event worth their time — we'd like to hear what you're trying to do.

Book a meeting

| Or download the media kit (PDF)

240,000 senior readers quarterly in print Top 1,700 Singapore companies reached

7 markets across Southeast Asia