Haus at Serangoon 29% sold to date

Is the indicative price at $2.5M for this 99LH cluster house pricey or just right?

Sources from Huttons Real Estate Group said that the 97-unit property by City Developments Limited and Hong Realty located at Serangoon Garden managed to sell 70% or 28 of the 40 units released in Phase One launch last Friday (July 13).

Unit price ranges from $2.4M-2.7M for intermediate terrace with sizes from 1,615 sqft-1,914 sq ft and $2.8M for a 2,285 sq ft corner terrace.

Jonathan Tan of condoexpert.sg said that each of the 96 terrace houses will have a system to harvest rainwater, generate solar electricity, and convert the heat from air-conditioner to provide hot water. Home owners, he said can thus benefit up to 40% utility savings for each typical terrace house, depending on their individual lifestyle and utility usage pattern.

While the property is equipped with high technology, a market observer however said that with Haus having an indicative price of $2.5M, he would rather go for a freehold landed in the vicinity. “There are cheaper and good freehold cluster houses around District 19 so why settle on this one?” he said.
“If I were to go for a leasehold, I would go for 999-year tenured Luxus Hill nearby which is selling at $2.8M.”

Another observer, on the other hand, argued that a quantum below $3M remains quite attractive, given its considerable edge against surrounding units of the same size. “Haus has more than 3,500 sq ft built in, a good reason for the price. Properties of the same type and size within the vicinity are going for more than $3M,” he said while noting that the only downsizes would be the noise pollution from the highway and expressway and the fact that it is leasehold.
 

Join Singapore Business Review community
Join Singapore Business Review community
A NOTE FROM SINGAPORE BUSINESS REVIEW

Reaching the people who run Asia's businesses is harder than it used to be.

Inboxes are crowded. Attention is short. The executives you most want to reach — the founders, CFOs, and operators who actually move budgets — are the hardest to find through the usual channels. If you're building a company, a category, or a reputation, you already know this.

We've spent twenty years building the room they read. Singapore Business Review is where senior decision makers in Singapore and across Southeast Asia come for business coverage they can't get elsewhere — in print, online, and in person at the summits and roundtables we host across seven markets.

If you have something these readers should know about — a point of view worth publishing, a product worth their attention, an event worth their time — we'd like to hear what you're trying to do.