HDB upgraders demand fuels 84% take-up at Zyon Grand launch

Zyon Grand sold 590 of its 705 units at launch weekend.

Zyon Grand sold 590 of its 706 units during launch weekend, marking one of 2025’s strongest private project take-ups, according to PropNex.

Realion (OrangeTee & ETC) Group said the sales reflected limited city-fringe supply and strong demand from HDB upgraders. Deputy Group CEO Justin Quek noted that resale prices of newer four- and five-room HDB flats in Bukit Merah and Queenstown pushed buyers to move into the private market. He added that harmonisation measures have improved affordability for fringe-area homes.

PropNex CEO Kelvin Fong said larger units led sales, with one-bedroom layouts accounting for less than 10% of supply. Most buyers were Singaporeans, with prices starting from $1.47m for two-bedroom units and about $2.2m for three-bedroom units.

The project also includes serviced apartments for longer stays, in line with government rental guidelines.

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