This Christmas, CapitaLand is bringing festive magic to life with Southeast Asia’s first and largest Mofusand-themed holiday takeover, transforming 17 malls and select workspaces across Singapore into whimsical wonderlands. Featuring the beloved Mofusand characters created by Japanese illustrator Juno, the campaign offers three irresistibly cute themed experiences – Board Shark, Fruit Meow, and Coffee & Donuts – each filled with photo-worthy spots, immersive décor and delightful surprises.
The festive celebration kicked off with an eight-metre inflatable and 25 life-sized Mofusand cats popping up unexpectedly in October, sparking fan excitement islandwide. From 5 November, shoppers can step into these magical zones at different CapitaLand malls, with Bugis Junction hosting all three themes together for the ultimate experience.
Adding to the excitement, the iconic eight-metre-tall Mofusand Christmas Tree inflatable will appear at Raffles City Singapore, drawing attention with its oversized charm and festive flair. Shoppers can also enjoy Singapore’s first Mofusand F&B collaboration outside Japan, as Sushi Tei introduces exclusive themed dishes at its Raffles City outlet.
Festive Promotions & Shopper Exclusives
Spend and Redeem eCapitaVoucher
* Spend $80–$200 (depending on mall) to receive $5–$15 eCapitaVoucher
* Reward tiers vary by participating malls
* Additional $8 eCapitaVoucher for CapitaStar–DBS PayLah! linked members with a $200 single-transaction spend
Purchase-with-Purchase (PwP) Premiums
* Eligible with a minimum $60 eCapitaVoucher spend across 17 malls
* Exclusive premiums:
* Mofusand Cabin Luggage – $69 (U.P. $129)
* Mofusand Foldable Duffel Bag – $35 (U.P. $52.90)
* Mofusand Cushion Blanket – $35 (U.P. $52.90)
* Available from 12 November 2025 at selected pop-up stores while stocks last
Festive Gamification on the CapitaStar app
* Spend $50 or more to unlock Mofusand Mini-Stamps and eCapitaVoucher rewards
* Complete all five stamps for a chance to win 1 million STAR$ (worth $1,000 eCapitaVoucher), with ten winners selected
Engagement Activities
* Festive Fur-tography Contest
* Upload Mofusand-themed photos on Instagram and tag @CapitaLandMallsSG for a chance to win $50 eCapitaVoucher (ten winners)
Mascot Meet and Greet
* Meet the Shark Meow character at select malls
* Redeem your session by entering the code MEETMOFU on the CapitaStar app
* Limited to 60 redemptions per session
AR Filters
* Available in Fruit Meow, Board Shark and Coffee and Donuts themes for fun, festive selfie
Fans can meet the Shark Meow mascot during special meet-and-greet sessions across select malls and participate in the Festive Fur-tography Contest for a chance to win $50 eCapitaVoucher.
With pop-up stores, AR filters, limited-edition merchandise, and digital rewards, Mofusand Holidays promises a heartwarming and kawaii-filled celebration for families and fans alike. Step into a festive world where cute meets magical this season.
