Meet Tamarind the Tapir: The Plush Charm Making a Difference

Love collecting those irresistible finds? Now, how about a cute collectable with a cause? AIA Singapore has just launched the Tamarind the Tapir AIA Plush Charm, and it’s one adorable little keepsake families will love adding to their shelves—and keychains.

More than just an adorable plush, Tamarind represents AIA’s commitment to community engagement and wildlife conservation through its meaningful partnership with Mandai Rainforest Wild ASIA. As the naming sponsor of AIA Vitality Bounce and a proud supporter of the tapir habitat, AIA continues to champion active lifestyles while protecting nature for future generations.

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Adding to the fun is a series of blind bag capsule outfits (think gatchapon-style surprises!) that let kids—and kids at heart—dress up Tamarind in a variety of charming looks. Each outfit adds personality, play, and collectability, making it a sweet way to spark conversations about caring for wildlife at home.

The Tamarind the Tapir AIA Plush Charm and outfits are available now, while stocks last. Get yours here today!