Ascott signs deal to manage five-star hotel in Johor Bahru

It will offer 207 rooms and target both short- and long-stay travellers.

The Ascott Limited has signed a hotel management agreement with Coronade Properties Sdn Bhd to operate a new five-star hotel in the upcoming Coronation Square development, located within the Ibrahim International Business District (IIBD) in Johor Bahru.

The site lies within the Johor-Singapore Special Economic Zone (JS-SEZ) and is directly linked to the Rapid Transit System (RTS) station at Bukit Chagar.

The agreement marks the first major hospitality partnership following the Singapore-Malaysia JS-SEZ pact signed in January 2025, according to a joint announcement from Ascott and Coronade Properties on Thursday.

The hotel, which will operate under Ascott’s flagship brand, will be the company’s sixth Ascott-branded property in Malaysia and its first in Johor Bahru.

The property, to be named Ascott Coronation Square Johor Bahru, is scheduled to open in the second half of 2029.

It will offer 207 rooms and target both short- and long-stay travellers. Planned facilities include an all-day dining restaurant, fitness centre, pool, meeting rooms, and curated hospitality features under the “Ascott Artisan” service concept.

Reaching the people who run Asia's businesses is harder than it used to be.

Inboxes are crowded. Attention is short. The executives you most want to reach — the founders, CFOs, and operators who actually move budgets — are the hardest to find through the usual channels. If you're building a company, a category, or a reputation, you already know this.

We've spent twenty years building the room they read. Singapore Business Review is where senior decision makers in Singapore and across Southeast Asia come for business coverage they can't get elsewhere — in print, online, and in person at the summits and roundtables we host across seven markets.

If you have something these readers should know about — a point of view worth publishing, a product worth their attention, an event worth their time — we'd like to hear what you're trying to do.

Book a meeting

| Or download the media kit (PDF)

240,000 senior readers quarterly in print Top 1,700 Singapore companies reached

7 markets across Southeast Asia