Fintech firms plan to boost hiring in technical, commercial roles

As they plan to improve in areas of engineering and marketing.

Financial technology (fintech) firms in Singapore are planning to ramp up hiring in technical and commercial roles in the next 12 months, as they race to further fintech software engineering and marketing.

Fintechs see technical and commercial roles as key positions planned for hiring, the Singapore Fintech Association (SFA) said in its FinTech Talent Report 2025. Thirty percent of hiring will occupy those positions, SFA added.

Technical roles include software engineers, data scientists, and development operations, whilst commercial positions include sales, marketing and customer success.

These positions are followed by product (28%) and leadership (12%).

Product talents include product managers, and user experience and user interface designers. Leadership talents include tech leads and engineering managers and directors. 

This is amidst consumers in Singapore showing the most trust in fintech services in Southeast Asia, with 91.8% reporting high confidence in the technology, according to UraFinancial. 

Consumers in the city-state trust the technology for its transparency of fees and terms, security of financial data, brand reputation, regulatory oversight, and ease of use, it added.

Singapore also led in digital payments last year as the region’s economy is projected to reach $1.299t by 2030, according to HSBC and Google Cloud.

Technical and commercial roles are important because fintechs are racing to embed artificial intelligence in fraud detection, personalisation, and automation whilst navigating complex regulations, the SFA said.

Beyond tech, demand is strong for product managers, partnership leads, and senior regulatory experts, it added.

SFA said that firms with clear business models and strong funding are most aggressive in hiring, whilst startups “remain concentrated.”