247 views
Photo from ETC

Edmund Tie rebrands as ETC in new logo

Its new logo features a stylised 'T,' symbolising growth, resilience, and deep-rooted connections.

EDMUND TIE & Company has officially rebranded as ETC (宜迪产业咨询公司) to mark its 30th anniversary.

ETC said the rebrand underscores ETC's unique ability to combine deep local expertise with a forward-looking global perspective.

Its new logo features a stylised 'T,' symbolising growth, resilience, and deep-rooted connections within the communities it serves. 
 

Join Singapore Business Review community
Join Singapore Business Review community
A NOTE FROM SINGAPORE BUSINESS REVIEW

Reaching the people who run Asia's businesses is harder than it used to be.

Inboxes are crowded. Attention is short. The executives you most want to reach — the founders, CFOs, and operators who actually move budgets — are the hardest to find through the usual channels. If you're building a company, a category, or a reputation, you already know this.

We've spent twenty years building the room they read. Singapore Business Review is where senior decision makers in Singapore and across Southeast Asia come for business coverage they can't get elsewhere — in print, online, and in person at the summits and roundtables we host across seven markets.

If you have something these readers should know about — a point of view worth publishing, a product worth their attention, an event worth their time — we'd like to hear what you're trying to do.