Hungry ghost festival to haunt private home launches

Who will buy the 10,000 new homes in 2H12?

According to PropNex Realty, with more than 10,000 new private homes expected to enter the market in the second half of 2012, homebuyers are waiting for more choices in their preferred locations. The increasing prices of private property may also have resulted in some resistance from buyers. Mr Mohamed Ismail, CEO of PropNex Realty, cited the recent 2Q12 URA private property flash estimates whereby the Price Index of private property increased by 0.4% across Singapore.

“The volume of sales should continue to maintain at an average of 1,700 units per month for the next few months, depending on the kind of projects launched. New private homes in the OCR are going to be the driving force for the private property transactions in the next half of the year. There will be pressure for developers to price their projects reasonably as the increased supply will mean that buyers can afford to be more selective in their choices. With the hungry ghosts’ festival starting from 17 August 2012 and is traditionally a quieter month; the number of new launches may slow down in August and September,” predicted Mr Ismail.

Reaching the people who run Asia's businesses is harder than it used to be.

Inboxes are crowded. Attention is short. The executives you most want to reach — the founders, CFOs, and operators who actually move budgets — are the hardest to find through the usual channels. If you're building a company, a category, or a reputation, you already know this.

We've spent twenty years building the room they read. Singapore Business Review is where senior decision makers in Singapore and across Southeast Asia come for business coverage they can't get elsewhere — in print, online, and in person at the summits and roundtables we host across seven markets.

If you have something these readers should know about — a point of view worth publishing, a product worth their attention, an event worth their time — we'd like to hear what you're trying to do.

Book a meeting

| Or download the media kit (PDF)

240,000 senior readers quarterly in print Top 1,700 Singapore companies reached

7 markets across Southeast Asia