Carousell Campus launched to enhance recommerce capabilities

It will improve brands’ authentication and inspection.

Secondhand retail platform, Carousell, rolled out its Carousell Campus, its new regional headquarters, which will help improve its recommerce capabilities by offering a trusted and convenient environment.

In a statement, Carousell Campus will also house the group’s first capabilities centre, which will bring its brands and subsidiaries into a “single location to fast track operations, integrate capabilities for authentication and inspection, as well as allow for more efficient collaboration.”

Carousell said it focuses on building stronger recommerce foundations and setting new standards in trust and convenience for secondhand sales in the region.

An example of this is launching the “Certified” programme this year that uses shared expertise and technology from various entities to authenticate and inspect secondhand items in the programme sold by Carousell Official Stores.

Here’s how Carousell does its authentication process:

Mobile phones are inspected using our proprietary AI-first diagnostic technology to remove human error in assessment.

Luxury bags are authenticated by a team led by our Lead Authenticator, who was previously from fashion luxury houses, such as Louis Vuitton, Hermes and Chanel.

Vehicle inspections are carried out by veteran automotive inspection and repair companies.

Follow the link for more news on

Carousell

If you've been wondering whether SBR could work for your company — yes, probably.

A lot of the companies we partner with started as readers. They'd been following our coverage for a while, saw their own customers and competitors in it, and eventually asked the obvious question: could we do something with you? The answer is usually yes. The shape of it depends on what you're trying to do.

The options are broader than most people assume — thought leadership articles, sponsored content, industry summits across Southeast Asia, regional awards programmes, podcasts, and media placements in print and digital. Some partners use one channel; most use a mix. We figure out the right combination by starting with your brief, not with our rate card.

So if the question has been on your mind, here's the easy way to ask it.

We'll tell you honestly whether we can help, and how. It's a better use of everyone's time.

Book a meeting

| Or download the media kit (PDF)

240,000 senior readers quarterly in print Top 1,700 Singapore companies reached

7 markets across Southeast Asia