Is a NetFlix collaboration in the works for SingTel?

A deal is brimming with upsides, say analysts.

The largest on-demand video streaming service may be teaming up with one-third of Singapore’s telco triumvirate, and equally massive presence in the city-state.

According to analysts from RHB Research, the company’s management is not ruling out an exclusive tie-up with Netflix, which could potentially energise its pay-TV content proposition.

Aside from this, RHB Research says a partnership will also mitigate the threat of over-the-top streaming applications and create stickiness favorable to Netflix.

Meanwhile, RHB Research also cites SingTel’s Optus’ recent tie-up with Netflix in Australia as a good move, boosting SingTel’s fixed/mobile broadband business in Australia.

“It would also counter the threat from TPG Telecom (TPG) (TPM AU, NR) the second largest fixed broadband operator in Australia, which recently merged with iiNet (IIN AU, NR),” RHB Research said.

Reaching the people who run Asia's businesses is harder than it used to be.

Inboxes are crowded. Attention is short. The executives you most want to reach — the founders, CFOs, and operators who actually move budgets — are the hardest to find through the usual channels. If you're building a company, a category, or a reputation, you already know this.

We've spent twenty years building the room they read. Singapore Business Review is where senior decision makers in Singapore and across Southeast Asia come for business coverage they can't get elsewhere — in print, online, and in person at the summits and roundtables we host across seven markets.

If you have something these readers should know about — a point of view worth publishing, a product worth their attention, an event worth their time — we'd like to hear what you're trying to do.

Book a meeting

| Or download the media kit (PDF)

240,000 senior readers quarterly in print Top 1,700 Singapore companies reached

7 markets across Southeast Asia