StarHub braces for a weak 2016 as service revenue disappoints

Its mobile revenue also contracted by 2.3%.

The telco giant is preparing for a quiet 2016 even while registering a modest profit last year.

According to a report by UOB Kay Hian, while post-paid revenue of StarHub expanded by 0.8%, prepaid revenue could have declined by a massive 18.7% yoy.

“StarHub gained 5,000 post-paid subscribers and post-paid ARPU increased S$1 qoq to S$72. Pre-paid ARPU decreased S$1 qoq to S$17 due to the decline in usage for iDD and SMS,” UOB Kay Hian said.

Meanwhile, StarHub is also bleeding in terms of pay-TV subscribers, losing 6,000 subscribers in 4Q15, the second consecutive quarter of attrition in its subscriber base.

“StarHub has stopped offering TV Lite which gives home broadband customers access to 16 free view channels at S$16.05/month. Fortunately, ARPU was stable at S$51,” StarHub said.

Meanwhile, UOB Kay Hian said StarHub guided low single-digit growth in service revenue in 2016.

“EBITDA margin is expected to come in at 31% (2015: 32.2%) after factoring in less adoption grants for NGNBN. Capex is expected to make up 13% of total revenue (excluding spectrum payment of S$80m),” the report said.
 

Join Singapore Business Review community
Join Singapore Business Review community
A NOTE FROM SINGAPORE BUSINESS REVIEW

Reaching the people who run Asia's businesses is harder than it used to be.

Inboxes are crowded. Attention is short. The executives you most want to reach — the founders, CFOs, and operators who actually move budgets — are the hardest to find through the usual channels. If you're building a company, a category, or a reputation, you already know this.

We've spent twenty years building the room they read. Singapore Business Review is where senior decision makers in Singapore and across Southeast Asia come for business coverage they can't get elsewhere — in print, online, and in person at the summits and roundtables we host across seven markets.

If you have something these readers should know about — a point of view worth publishing, a product worth their attention, an event worth their time — we'd like to hear what you're trying to do.