Retail tech unicorn Trax acquires European AI-based tech firm

Trax aims for mainstream adoption of real-time store monitoring.

Singapore-headquartered retail tech startup Trax has just completed its acquisition of Paris-based AI-powered tech solutions firm Qopius, said in a press release.

The acquisition of Qopius is expected to double efforts in pushing real-time store monitoring and autonomous inventory management into mainstream adoption.

The Qopius acquisition follows three other recent acquisitions by Trax, where it bought LenzTech in China, Shopkick in the US, and Planorama in Europe. These acquisitions occurred in H2 2019.

Trax is currently valued at $2b (US$1.4b).

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